Cooper Carry designs hotels located within or near universities that are as unique as the universities themselves. By applying context-driven design to these hotel projects, the resulting destination delivers a distinctive experience for university populations, while being unique and responsive to the surrounding context. It delivers a thoughtful and curated environment that resonates with guests and provides an authentic connection to place. READ MORE

Breakfast is not the most glamorous of all that a hotel stay experience can offer, not a business lunch, not an enterprising or creative cocktail or beverage experience, dessert, definitely not, and as for that five start dinner, transformative palate pleasing experience that will change you life, and absolute 'no', breakfast is relegated to the functional, necessary and for some hotel restaurants at least a necessity to accommodate guests who just need to drink and coffee and eat before they checkout and move on their way. This article aims to change that perception and move breakfast from lost leader to the definition of the stay experience for hotel guests. READ MORE

Chris Martha serves as the Global Director for Food and Beverage for Valor Hospitality Partners. Starting at a young age in the industry, he has witnessed the shift from convenience-based dining to experience-based dining first hand. As he leads Valor's teams, there is an emphasis on this new sense of experience-heavy dining while also maintaining a culture of excellence and a guest-first approach. As the brand continues to expand their global portfolio in the coming years, this is a commitment they are dedicated to maintaining while also creating spaces and dishes that spark conversation and once-in-a-lifetime moments. READ MORE

Lately, hotels are reexamining their F&B strategies, but jumping on the latest trends without HI (human intelligence) is risky. Traditional marketing channels, social media, and AI (artificial intelligence) are all necessary when conducting F&B market research. However, to keep to your brand's character, we outline steps for executing on your hotel's F&B market strategy in a new rollout. READ MORE

The hospitality and spa industry is undergoing a revolution, and at the forefront of this change is the rise of robotics massage technology. With the increasing demand for high-tech spa experiences, robotics is poised to play a significant role in the sector's growth. Even more important, it can solve one of the industry's main pain points - labor shortage. Denis Ledenkof, the founder of Robosculptor, talks about the state and challenges of spa and hospitality and how robotics can help. READ MORE