Good news is great, but handle a bad news story poorly and the negative publicity can be severe. A successful media relations campaign is valuable to any business, including hotels and resorts. Positive exposure of a property can generate reservations, increase profits, and give a business a competitive edge. However, the press isn't always going to be good. Bad news is a reality and negative publicity can erase any positive exposure. Hotels are extremely susceptible to negative news... READ MORE

The influx of new and interesting wines to accompany gastronomical innovations has produced a hunger for learning and experimenting with pairings of wine and food. Dessert wines provide an open window to delightfully sweet and powerful experiences. They are also so varied that you can present them in any number of ways. Dessert wines are produced in limited quantities throughout the world and tend to be more expensive than the average bottle of everyday drinking wine. Yet, a single glass of these wines, at any moment of the day, is capable of giving great satisfaction. READ MORE

You can't sell wine when the atmosphere in your restaurant puts all its emphasis on cocktails. Often we find owners, managers and professionals in the art of the table who think that wine is just one more option on the restaurant menu and that it is as simple to sell as a coke or an iced tea. We all know that selling wine in a restaurant is an important income producer if it is done in the correct way. We must also understand that wine is not just another liquid product: It is a moment. It is culture, history, sensuality and opulence that people share while they are drinking wine. We need to respect this moment, and we do so by paying attention to the details that honor it: with correct glassware, correct temperature, correct quantity and with skill and professional attention from the people who are serving it. You can't sell wine if you and the ambiance of your location do not offer your clients the small but significant details that they normally don't have at home. READ MORE

We know that knowledge of special cuisine and wines is not easily acquired, but comes from the investment of time, study and money. How often we see the people we have spent months training in our restaurants or wine boutiques leave for other jobs, taking with them all they have learned from us. Here we will discuss not only motivation and incentives, but also the importance of making the small changes in our business that will encourage staff stay with us. READ MORE

How often have you gone to a restaurant and though the setting was beautiful, the total experience was merely adequate? And how often have you thought how rare it is to find a restaurant where the entire experience was perfect? Proper ambiance, good service, good food and a good selection of wine among other beverages are all important for the success of a restaurant. But more is required to make your restaurants a standout. It takes perfect communication and interaction between the kitchen and the service, the chef and the sommelier, to create the perfect fusion in everything your guests will taste. READ MORE