The hospitality and tourism industry is facing uncertainty. We should work together as a community to bring patrons to our communities but our existing community organizers are DMOs. We rely on them to leverage resources and collaboration wisely for the betterment of our communities. These organizations complement our business operations and extend our resources to local global markets alike. Yet DMOs are facing closure due to financial realities. READ MORE

A few weeks ago, one of my friends asked me why Revenue Management (RM) mattered anymore since there was no revenue to manage. Then, I started noticing that many hotel companies were laying off many of their RM team members. That got me thinking and as an RM person, of course it sort of rankled me. Does RM still have relevance in the post-Covid world? READ MORE

Over time, increasing complexity in the areas of revenue management, marketing and distribution has driven the need for specialization, both in terms of technology and human capital. While each discipline can impact property performance independently, superior performance can only be attained through close collaboration and clearly defined common objectives. READ MORE

COVID-19 has changed the way we work, longterm. When the lines between work and home became increasingly blurred, a new frame of mind-and business approach-was required in order to navigate our new realities. While virtual communication is an important facet of 21st century life, nothing compares to face-to-face collaboration. As the future of work processes continues to evolve, there's much we can learn from the trial-and-error approach that 2020 required. READ MORE

With touchless treatments in high demand, Prof. Kerstin Bremser explores automated dry hydromassage tables – which use sophisticated water jets to create custom massages while guests stay dry by lying on a natural rubber surface. These devices offer an alternative to hands-on massage and have been clinically studied to treat all manner of muscle aches and pains, including sciatica and chronic low-back pain. READ MORE