Properties looking to remain competitive need to focus on generating and maintaining guest loyalty. An increase in guest retention is directly reflected in increased profit, and the positive reviews left by loyal guests help attract new guests to a property. This article looks at the importance of guest loyalty and the role of technology in cultivating that loyalty and turning it into satisfied guests who stay more and spend more READ MORE

The restaurant experience is constantly transforming, from new technology to changing menus, restaurants have to adapt in order to thrive. But one of the biggest challenges at the moment is how consumers have evolved, and what they are now demanding from an industry that is already competitive. A recent Lightspeed survey finds the biggest changes customers are expecting for an elevated dining experience. READ MORE

Real Estate Investment Trusts (REITs) are an awkward fit for the hospitality industry. Their operations are governed by complex rules and restrictions, but there are ways to work around them. We take a look at the legal and tax issues posed by REITs in the hospitality industry and how they can be structured to withstand IRS scrutiny. READ MORE

Social media continues to be a leading communication tool for both personal and business applications. For many, there are limits to the use of social media, but overall, we may be just scratching the surface of its future uses. This article will highlight trends in social media and examine how to plan and get organized on social media and measure your results. READ MORE

In the hospitality industry, the constant evolution of food and beverage trends can be challenging to keep up with. By engaging with an external industry expert, hoteliers can gain a valuable outside perspective and an introduction to new selections to create a wine list that transforms dining venues into top destinations that bring locals back as well as attract tourists. READ MORE