

You might hear some people suggest that we're entering the year of mobile, but that's not quite right. Yes, mobile has promised gains for the last few years, but are you ready to achieve these breakthroughs for your property. Despite massive increases in mobile traffic, there are a major reasons why so many hotels are not generating significant increases in reservations and revenue. Why is that? What's holding mobile bookings back? And, more importantly, in an era when mobile has come to the fore and driving direct revenues has taken center stage, what can you do to increase bookings on mobile for your properties? READ MORE