In an industry where luxury and comfort are often the principal offerings, hospitality is now witnessing a paradigm shift as customers increasingly seek purpose-driven brands and experiences that improve society. Today, social purpose is not just a trend but a core component of driving positive customer engagement. But what does this shift towards purpose mean for hospitality executives and marketers? READ MORE

Architectural design is an inherently personal journey that looks to the past and endeavors to envision the future. It requires crunching on the myriad of programmatic parameters and contextual limits of a predetermined brief. We avail ourselves of hard-won skills, technology, and tools fundamental to our quest. How can we make Generative AI a valuable tool in our creative process? READ MORE

The hotel industry is constantly in flux with the ever-changing needs and desires of guests, advancements towards smart technology and transformations in our world. This article explores how efforts towards sustainability lead the way in establishing a new operational landscape, as hospitality as a whole makes a global concerted effort to help our environment, and that working collaboratively is essential. READ MORE

Discover the future of hospitality marketing in 2024 with four compelling trends that seamlessly blend industry initiatives and guest interests. Uncover how hotels are set to redefine the guest experience by collaborating with local businesses, offering unique, culturally enriching adventures. Embrace innovation and authenticity, as 2024 promises a transformative era in hospitality marketing, catering to the evolving preferences of discerning travelers. READ MORE

Global consumer preferences and values are shifting to be more deliberate. Travelers are interested in sustainable options that connect them to the destination and would prefer a few high-quality purchases instead of a larger quantity of lower quality options. Savvy hoteliers can tailor their amenities and service options to fit the current values of leisure and business travelers. READ MORE

Hoteliers may see an increase in available capital in 2024, much of it from private credit lenders. Lenders can channel new originations towards hotels due to the advantageous cap rates and continued robust operating performance. In this setting, hoteliers should consider exploring tailored, alternative financing options. Regarding term loans, as banks pull back, CMBS is still a viable option. READ MORE

In today's interconnected world, social media is integral in our daily lives, transforming communication and impacting the workplace. Employees now use social media platforms for sharing thoughts, engaging with colleagues and even representing their employers. This article explores the legal implications of employees' use of social media, addressing issues such as privacy, free speech, harassment and intellectual property rights. READ MORE

Explore the transformative impact of IoT integration, omnichannel experiences, and data analytics, which promise to redefine the hospitality customer journey. From high-tech, low-touch solutions to unbundled packages and maximized data utilization, discover the innovative trends that will continue to shape the industry in 2024. Embrace the digital revolution and stay ahead by providing unparalleled personalization, efficiency, and technological innovation. READ MORE

In a highly competitive industry with quickly evolving technology and heightened consumer expectations, hotels need to go above and beyond to stand out. Hyper-personalization is a targeted approach to marketing that creates a deeper emotional connection and increases conversions, making it an operational imperative for 2024 and beyond. This article will explain how to implement hyper-personalization at your property today. READ MORE

Hospitality is a fast-paced, multifaceted industry, which means staying relevant requires agile responses to external changes. The solution lies in a multi-disciplinary approach to problem-solving that fosters collaboration between all departments. This approach is vital for finding creative solutions to various issues or opportunities, optimizing operational processes, and leveraging departmental strengths for effective decision-making in the face of industry disruptions. READ MORE

Hospitality and tourism is a broad and diverse sector of internships and jobs: full-time and part- time throughout service sectors. This article will discuss where career pathways are heading and the opportunities for beginning a successful career. The article will also note career pathways planning, and the resources available for both individuals planning their careers and employers looking to optimize their workforce. READ MORE

A job description is one of the most underrated weapons in an employer's arsenal. A well-crafted job description can outline expectations, confirm employee job duties, and provide defenses to a myriad of employment lawsuits. Not only can job descriptions be a tool for compliance with laws, but they can also be a cornerstone of performance evaluations for purposes of effectively managing problem employees. READ MORE

Due to the challenges of traditional hotel development, developers are increasingly turning to condo hotels. Success requires careful negotiation of terms and cost allocations, as well as an understanding of the legal and physical nuances involved. Market analysis adds another layer of complexity, requiring a well-structured strategy that can deliver both short-term returns and a lasting residual income stream. READ MORE

Savvy F&B operators and marketers are redefining dining experiences in the wake of ever-changing guest wants and rising food costs. This isn't just about serving meals, it's about creating stories, carving out unique spaces, and building fruitful partnerships. In "Raising The Bar In Hotel F&B," Amy Draheim showcases how to transition hotel F&B outlets from routine offerings into dynamic, revenue-generating bars and restaurants. READ MORE

Harnessing the power of modernity can unlock the hidden potential of historical sites, transforming them into hubs of communal engagement. Resort operators can use contemporary architectural design and tech tools, such as artificial intelligence and augmented reality, while striking a balance between preserving heritage and remaining relevant. Here are some examples of how to do it right. READ MORE