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HOTEL BUSINESS REVIEW

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Steve Curtin

Twenty years ago, I read a story in a book by Peter Glen titled the story made such an impression on me in 1996 that I can still recall it vividly today: A customer became frustrated when he was unable to locate a salesperson at a hardware store and decided to resolve the situation by, at the top of his lungs, yelling a single word - “HELP!” - just once. Suddenly people appeared from remote corners of the store: salespeople, managers, maintenance workers, and even customers responded. Glen's story exposes the frustration that we, feel whenever we can't locate an employee to assist us. READ MORE

Sapna Mehta Mangal

The interruption cultural norm makes its way to the workplace and causes a string of adverse issues. It can have a mammoth consequence on the hospitality industry where the human element is status quo and interruptions unavoidable. With the ubiquitous presence of technology, non-job related interruptions have been rampant. On the job task interruptions from within, like wavering of a thought or a preoccupied mind cannot be dismissed either. Bottom line - if one is allowing the undesirable interruption culture to seep through the organization there is an undesirable impact to one's profits. So why permit such ethos to churn within the enterprise? READ MORE

Stephen Darling

A hotel property in Kamloops, British Columbia decided to close a 5,000 square foot street-facing corner restaurant that was losing $500k per year. After four years of active marketing, they still could not find a tenant. Attempting to convert the eatery into a wellness space also didn't work. Following an unorthodox approach, the hotel transformed the space into a mediation and arbitration center called Centrepoint. This helped create symbiotic revenue as parties seeking Centrepoint's services would likely stay at the adjacent property in conjunction with freeing up hotel meeting space for larger events. READ MORE

Tony Bridwell

Being a statistic seems to be inevitable in life. In some way, each of us will find ourselves on a statistical list of sorts. For over half the country one such list is a reality: the “first time job” list. At some point in our life we have held a job in the hospitality/restaurant industry, and if you throw retail into the mix, it is possible to cover most of all the country. READ MORE

Bonnie Knutson

No matter how hot storytelling is in brand marketing and building, it is often misunderstood. One of the world's greatest brand storyteller, Guido Everaert, reminds us that good brand storytelling is not about the language, it is about creating and telling stories in a compelling way. It is about finding the right metaphors, and structure in which to tell your story. By doing so, you create a part of life and generate a story that is unique to your brand and, more importantly, can easily be readily remembered. In this article, you'll learn about the Storied Six of telling your hotel's brand story. READ MORE

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