To keep up with brand standards, hoteliers know they need to invest in renovating their hotel's interior every two years. Just as a hotel's interior features begin to age, the landscape also begins to show signs of aging and looks tired overtime. One of the biggest mistakes hotel property owners and managers make, however, is investing an immense amount of time and money into a lifeless landscape. In order to collaborate effectively, hoteliers should think about their long-term and short-term goals so they can invest wisely. This will also help determine which contractors they will need to involve at various points in their plan. READ MORE

To really appreciate our guests' requisite for personalization we can go back to Maslow's Hierarchy of Needs that we learned in school. Maslow taught us that people are motivated to achieve certain needs; when one is fulfilled, they move on to the next one. By definition, a hotel satisfies the first two levels of physiological and safety needs. It provides shelter, water, in many cases food, and of course a safe place for guests to stay. The third level includes guests having a sense of belonging and acceptance, of being part of something special. But it is Maslow's fourth level where this personalization trend really kicks in. He called it Esteem and loosely defined it as our desire to be valued by others and to be recognized as an individual person. In this article, you'll find the ABCs of moving your marketing strategy from globalization to personalization. READ MORE

Hotel properties have suffered from a dramatic loss in guest service revenues starting with the in-room telephone, high costs for low rates of bandwidth to dwindling pay-tv take rates. Device mobility has allowed for guests to continue to circumnavigate the ways hotels can charge for sponsored technology services using everyday applications such as Skype, personal Wi-Fi hotspots and entertainment services such as Netflix and Hulu. This is leaving hotels scrambling to find superior ways to introduce new applications that can capture the guests' attention and accelerate immediate purchase decisions. READ MORE

In recent years, the hospitality industry has experienced a surge of interest surrounding the ability to provide guests with convenient alternatives for interacting with properties and their services. While maintaining a priority on offering the latest in security innovation, hotels have also experienced an ever-increasing demand for greater convenience and personal preference in the way that guests gain access to their assigned rooms. This has resulted in security access technology evolving in a manner that now provides the industry with some of the most guest experience-enhancing solutions to date. READ MORE

Mobile threats are surging in hotel environments and elsewhere. From specialized infections that target hotel guests to spyphone apps that monitor a guest's location and communications, malware is proliferating in the mobile space. What's more, the devices that are used and characterized as "mobile" are more diverse than ever. Anything used to connect to a public wireless network, including laptops, tablets and phablets are all fair game for mobile malware. Products like the Microsoft Surface are used and classified as mobile devices and are now becoming a significant target. READ MORE