At T.R. ENGEL Group, we believe in many ways, asset management and their investors will direct the future of hotel revenue management with the adoption of evolving software and technology. Revenue Managers now employ leading-edge algorithms alongside business analytics – barely a thought 10 years ago. What are these new trends, and how are hotels integrating Big Data in their revenue management strategies? READ MORE

As the hospitality industry continues to evolve, the fusion of technology and fundamental revenue strategies will undoubtedly remain a guiding principle for sustained success. McKibbon Hospitality outlines their unique three-pronged approach to revenue generation, incorporating Revenue Management, Sales & Marketing, and eCommerce, demonstrating how collaboration and technology can be leveraged to produce results, as proven in the following case study. READ MORE

When does it make sense for a lodging operation to charge guest resort fees? That's debatable. This usage is widespread and nefarious practices have been cited throughout the entire hospitality industry. In fact, President Biden has weighed in on this issue not only citing the hospitality industry for questionable practices regarding resort fees but for airline, banking and ticket service companies as well. READ MORE

The adoption of ever-sophisticated integrated revenue management software and technology, particularly with regard to forecasting demand and pricing, is crucial and initial to enabling future demand by using hotel data analysis, which can provide a unique competitive advantage for hotels where they need a kind of technology that involves a daily cycle of diagnostic, predictive, and prescriptive analytics to maximize profit. READ MORE

When it comes to meetings and events visionaries, beware of vested interests overstating the role of technology. Of course, it is important, of course it has a role. But humanity will always outweigh technology. Whatever innovation arrives, nothing but nothing will ever beat the primal need to meet. This article explains why, and the clear balance you need to strike READ MORE