Personalizing guest experiences in 2023 means paying attention and acting upon individual guest preferences, histories, and specific wellness goals to ensure the property can support them. According to the Global Wellness Institute, the global wellness economy stands at more than $4 trillion. Resorts need to be aware of current trends and invest in technology solutions that help them offer guests a wider variety of activities, experiences, and food and beverage that support wellness goals and create champions of the property's brand. READ MORE

Encouraging guests to engage with a hotel's outdoor environment promotes wellbeing and is good for business. Orienting guests to interesting places to walk or hike helps the guest bond with a location and want to return again. One Northern Italian retreat offers forest bathing with a knowledgeable guide who helps make lasting positive memories. It may be inspiring for others. READ MORE

With travel rates rising above pre-pandemic levels, hoteliers are focusing on finding new and better ways to deliver quality guest experiences with trusted and efficient communication tactics. The guest-centric approach of using branded calling is enhancing the guest experience, as well as the brand reputation and growing revenue. READ MORE

Engaging with the elements and immersing oneself in nature is a centuries-long tradition for enhanced health benefits. Today, spas are embracing the growing trend of nurturing with nature. Teach Mayer, General Manager of Dawn Ranch, the newly refreshed wellness retreat in Guerneville, Calif., discusses the topic and how they enlist Mother Nature to stimulate relaxation and rejuvenation. READ MORE

Following a surge in outdoor pursuits during the Covid-19 pandemic, how can hospitality propagate and perpetuate the newfound interest of hotel guests in nature and what benefits does this bring to wellness hotels? Simon Saunders, VP of Strategic Health & Wellness for RLA Global explores some of the leading trends of wellness in the great outdoors. READ MORE