HOTEL BUSINESS REVIEW

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Don DeMarinis

Hotel guests are more than willing to share personal information to elevate their experiences. Properties that use that data in the form of profitable marketing campaigns have the ability to learn more about their guests, stay connected with them, and capture more of their spend. Learn how empowered staff use guest data to identify hospitality moments and personalize their experiences, resulting in champions for their brand and five-star reviews. READ MORE

Nadav Avni

To reduce cost burdens and boost efficiency, hotels can harness an Android TV setup which is a cost-effective solution for their businesses that allows them to get free from the monthly costs of providing TVs in their rooms. The solution can help hoteliers reduce costs and offer their guests their desired content at a relatively lower price. READ MORE

Jeremy Gall

The short-term rental industry has come to the forefront of the travel landscape over the past few years, gaining market awareness during the pandemic and riding a wave of growth. In this article, Jeremy Gall explores how hotels can leverage learning from short-term rentals and regain market share. READ MORE

Nicole Dehler

Technology is always advancing, but the foundations of good marketing and salesmanship will always remain the same. The key for hotels is not to jump on the latest technological fad, but to embrace technologies that allow them to better know their customers, meet guests where they are, eliminate purchasing friction, encourage positive interactions, and amplify brand advocates. READ MORE

Loretta Macke

Emerging technology encourages positive change for hotel sales teams, but also comes with its own sets of challenges, especially as it relates to understanding where these it fits into a company's structure and operations. Once properly onboarded, teams that can properly utilize the resources available to them can work more efficiently, ultimately yielding better results for teams and potential clients. READ MORE

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