Guest experience is the biggest buzzword in the hospitality industry today, and rightfully so. In the experience economy, where every moment matters, those who differentiate, win. No other industry understands this notion more than hospitality. As a result, we have seen it serving up some of the most creative and top-notch experiences ever. But accommodation options have expanded - ala Airbnb - creating a more diverse set of options for guests and making differentiation and personalization even more important in winning consumers' hearts and wallets. So how are hoteliers differentiating to win? How does the pre-arrival guest experience come into play? And what role does technology play in helping hoteliers perfect the pre-arrival experience? READ MORE

Technology is a thing of beauty or the bane of our existence depending on many factors. As a small business owner, I would be lost without computer programs which assist me in so many ways i.e. electronic filing, tracking business, accounting and more. Driving in my car I not only can talk hands free via my cell phone, I can connect to my emails and social media and point my vehicle to my destination thanks to navigational features. All of this is so commonly used it's taken for granted yet I confess to being in awe of the advantages of modern technology. READ MORE

Technology has permeated every aspect of the hospitality industry, from mobile check-in and key-less entry, to gate-less parking, in-room iPads, and more. Each of these innovations has made great strides in driving convenience and maximizing user experience for guests, but only scratches the surface of what's possible. Over the past 30 years, the hotel industry's explosive growth and advent of alternative competitors like Airbnb have given consumers more hospitality choices than ever. The variety is great for the discerning guest. READ MORE

In the age of digitalization, personal interaction has taken a different turn and definitely is perceived in a completely different way by the majority of people. Call me a nostalgic, not old fashioned, but I still believe that human contact and personal interaction is what makes the difference in authentic hospitality. In this article you will learn what makes a difference in a luxury hotel with real examples of what works and what does not as well as measure how far you can go to get up close and personal with guests. READ MORE

As a company focused on Music Architecture as a key guest engagement tool, I stand committed to the hotel community by sharing new and intriguing insights. I want all hotels (large and small) to reap the benefits of engaging your guests based on what you distinctly deem necessary for your specific property, considering what your guests' expectations are. Tools that drive guest engagement through content management (like music and digital signage) are becoming more flexible, such that you can better invest in exactly what you need. They're also becoming more cost effective, compact, and user-friendly. Content management that is flexible and customizable better facilitates the creation of guest memories…on your terms. Here's some insight on what's next… READ MORE