Calling all hotels and concept innovators: I am waiting to be swept off my feet by a hotel. We consumers have moved on from seeking on products; and the current obsession with experiences is yesterday's news. But creating products that deliver unique personalised experiences that resonate with consumers is a tough gig and many hospitality companies are still trying to crack it. But we're getting there and the concept creation process is stepping up a gear, using a blend of tangible and intangible tools to create next-generation offerings. It's time we for a more nuanced way to underwrite these deals. READ MORE

From culinary to cultural to artistic activities, modern day travelers are in search of the "live-like-a-local" experience. Gone are the days where five-star accommodations and best-in-class-service are the must-haves; now, travelers are on the hunt for unique and personalized destinations and the opportunity for cultural immersion. Backed by research, consumers are relating positive travel experiences to destinations that promote self-discovery and activities that fuel the mind, body and soul. With these trends already shaking up multifamily communities nationwide, hoteliers should consider applying the following design strategies to turn their hotel properties into experience-driven destinations. READ MORE

Asset managers have responsibility for both managing an investment and overseeing physical assets. Finding the highest and best use of a property is the essential role. In the guest service-based hospitality industry, these plans will rarely be achieved without first influencing the people who will execute them. "Soft skills" such as emotional intelligence and an ability to inspire are often under-valued in asset managers, but human connection and influence are vital to success. To be effective you must align the people with the vision through a strong culture. The great irony is that your most important asset, culture, is essentially invisible. READ MORE

Preferred Hotels & Resorts, the world's largest global provider of sales, marketing, and distribution services to independent luxury hotels, is approaching the second half of 2019 with vast excitement and momentum after an incredibly successful start to another milestone year, which marks 15 years of ownership by the Ueberroth Family. Representing more than 750 one-of-a-kind independent hotels, resorts, lodges and luxury residences across 85 countries, Preferred Hotels & Resorts brings strategic advantage to hotel owners, operators, and management companies through brand prestige and global operating scale. READ MORE

Hoteliers are experiencing the food and beverage industry change right in front of them. With a focus in understanding a target market, personalization, driving sustainability, convenience and an increase in digital technology, these trends contribute to further maximize return on investment and also where it matters most?-enhancing our guest experience. In this article, we share five trends that not only redefines the food and beverage industry, but helped Bethesda North Marriott Hotel and Conference Center transform the food and beverage paradigm. By understanding consumer shifts, we must be able to adapt and apply best practices to deliver these excellent guest experiences. READ MORE