Starwood to Expand Hotel Spa Portfolio Across 
Asia and Middle East

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. July 27, 2011

July 26, 2011 - Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) announced today 
plans to expand Sheraton and Westin's portfolio of hotel spas across 
Asia and the Middle East in the coming year as both brands continue to 
expand its footprint in the world's fastest growing markets.

In tune 
with the resurgence of the economy and growing demand for luxury 
services, Sheraton will increase its spa portfolio by nearly 50% with 10 
openings this year; Westin will add six spas in 2011, increasing the 
Heavenly Spa portfolio by almost 20%. As the largest operator of 
upper-upscale and luxury brands in the world, Starwood is committed to 
introducing branded, lifestyle experiences - including spas - to the 
market.

Sheraton and Westin will open its in-house, signature spa concepts in 
existing and new hotels with a primary focus in Asia. Shine Spa for 
Sheraton will make its debut at the Sheraton Yantai Golden Beach Resort, 
Sheraton Guangzhou Hotel, Sheraton Beijing Dongcheng Hotel, Sheraton 
Qinqyuan Resort and five other properties across Asia. Additionally, 
Shine Spa will open this year at the Sheraton Baku Airport Hotel in 
Azerbaijan. Heavenly Spa by Westin will open at The Westin Abu Dhabi 
Golf Resort & Spa and four hotels across China including The Westin 
Wuhan Wuchang.

"We continue to bring our hotel brands to life through specially 
designed and curated brand experiences," said Jeremy McCarthy, Director 
of Global Spa Development and Operations for Starwood. "The Heavenly Spa 
by Westin and Shine Spa for Sheraton concepts are extensions of the 
individual brand philosophies and the success of our signature, branded 
spa experiences is driving demand for continued expansion - especially 
in key global emerging markets."

Shine Spa for Sheraton debuted in 2010 as a global spa concept designed 
exclusively for Sheraton Hotels & Resorts. Research reveals that the 
Sheraton guest values the quality of luxury, but not the pretense often 
accompanying it. In response, Shine Spa offers approachable, upscale spa 
experiences for business and leisure travelers. Conversation is welcome 
at Shine Spas which reflects Sheraton's social brand personality and the 
sentiment that life is better when shared. Designed to evoke a welcoming 
and relaxing arrival, Shine Spas utilize colors and materials that covey 
a playful yet upscale environment. Eight out of 10 Sheraton guests 
revealed they are likely to consider using spa services when traveling, 
including male guests; 54% only visit spas while traveling.

The Heavenly Spa by Westin(TM) is built upon two of the Westin brand's core 
philosophies: preserving wellness on the road and helping guests leave 
feeling better than when they arrived. The expansion of the Heavenly Spa 
by Westin brand is part of the brand's aggressive global growth 
strategy. Each Heavenly Spa by Westin features signature treatments and 
experiences aimed at mind-body wellness and revitalization, including 
unique programs that reflect local culture and customs. The brand's 
signature spa concept is now in 26 Westin Hotels & Resorts around the 
world.