Hyatt Regency BostonTM Renovation Integrates Makeover of Staff Uniforms

Cintas^aTM Redesigns Uniforms to Match the Renovation

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. October 14, 2008

BOSTON, MA, August 16, 2005. The $10.5 million recent renovation of the Hyatt Regency Boston integrated a makeover of staff uniforms into their design plan to ensure their new image was portrayed throughout every perspective of the hotel. Aspects of the new interior design were incorporated into the redesigned uniforms so that their personnel are synchronized with the property.

"When we decided to renovate our hotel, we knew that we needed to include a uniform makeover in our design plan," said David Nadelman, General Manager of the Hyatt Regency Boston. "Our outdated uniforms were not going match our new image. We needed a uniform that would not clash with the new design and disrupt the ambiance."

The French and historical influences from the hotel location, on Lafayette Avenue in the heart of Boston, were incorporated into the modern design of the hotel. Arrow Street, the nationally recognized interior design firm responsible for the hotel renovation, used warm earth tones, rich textures and deep woods to create a luxurious, contemporary environment that is inviting and accommodating to guests.

The inspiration for the redesigned uniforms came from the new interior design of the hotel. "The redesigned uniforms are an extension of the hotel's innovative and

fresh decor," said Bill Cronin, President of the Cintas National Account Sales Division. "The challenge of the uniform makeover was to craft a uniform that would bring the interior design to life. We incorporated aspects of the hotel's new image into the uniforms to create continuity throughout the hotel."

The new room attendant uniforms most clearly reflect the new image of the hotel. The burgundy color scheme and square buttons were strategically selected for the uniforms to coincide with the colors and square patterns of the guest rooms. Silver accents were added to the uniforms to harmonize with the replacement of brass fixtures with steel ones in the hotel renovation.

The Hyatt Regency Boston staff was actively involved in the creation of the new uniforms from start to finish. They envisioned the garments that would best fit their new image and were at liberty to create them through the Cintas^aTM design programs.

"Through Cintas^aTM design programs you can be as involved as you want in the design," said Cronin. "You can choose from our catalog items, modify them and even custom design apparel. This is a great opportunity for our customers to make their uniforms unique, especially for those who are striving to change their image."

The redesigned uniforms are being showcased daily at the newly renovated Hyatt Regency Boston. The hotel was awarded a uniform makeover through Cintas^aTM Define Your Design contest, which will take place again this year starting in late August with the winner being announced in mid-November.