Maya Hotels Celebrates Grand Opening of Hilton Garden Inn Gastonia / Charlotte West

USA, Charlotte, North Carolina. May 15, 2019

The newly opened Hilton Garden Inn Gastonia / Charlotte West celebrated its grand opening with a "Spring Into the Garden" event that featured a reception with garden-themed hors d'oeuvres, a ribbon-cutting ceremony, property tours, raffle prizes, and entertainment by the Synergy Twins. Special guests included Mayor Walker Reid, members of the Gastonia City Council, and members of the Gaston Regional Chamber.

"The development of the Hilton Garden Inn Gastonia / Charlotte West is a testament to Maya Hotels' commitment to Gaston County. We are delighted to celebrate the addition of this property to our Maya Hotels portfolio," said J.D. Deva, CEO of Maya hotels. The 119-room hotel is located at 444 Cox Road in one of the most bustling areas of Gastonia at the intersection of Cox Road and I-85, with proximity to the U.S. National White Water Center, Crowder's Mountain State Park, Schiele Museum of Natural History, and Daniel Stowe Botanical Gardens.

"This celebration is the culmination of many months of hard work and collaboration with city officials to bring Hilton Garden Inn Gastonia / Charlotte West to life," added Parimal Thakor, Vice President of Maya Hotels. The hotel was developed by, and is managed by, Maya Hotels and will provide over 50 new jobs to the Gastonia market.

"We look forward to welcoming visitors to Gastonia, and we promise to do whatever it takes to make each guest's experience a great one," said Dominic Acolino, General Manager of the Hilton Garden Inn Gastonia / Charlotte West. The hotel offers amenities including complimentary WiFi throughout the hotel, a 24-hour business center, a state-of-the-art fitness center, a full-service restaurant with cooked-to-order breakfast and seasonal shared plates, and a bar that serves craft cocktails*. Each guestroom boasts the brand's signature bedding featuring fresh, white duvets and crisp linens and an in-room "hospitality center" with a mini fridge, microwave oven as well as a Keurig® coffee maker.

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Coming up in October 2019...

Revenue Management: Focus On Profit

Revenue Management is still a relatively new profession within hotel operations and as such, it continues to evolve. One significant trend in this area is a shift away from using revenue as the foundation to generate key performance indicators (KPIs) and to instead place the emphasis on profit. Traditionally, revenue managers have relied on total revenue per available room (TrevPAR) and revenue per available room (RevPAR) as the basis of their KPIs. Now, some revenue managers are using gross operating profit per available room (GOPPAR) as their primary KPI. This puts profit at the center of revenue management strategy, and managers are increasingly searching for new ways to increase the profitability of their hotels. Return on Investment is the objective of any hotel investment, so it is only logical that profitability and ROI will be emphasized going forward. Another trend is an expanded focus on direct hotel bookings. Revenue managers know that one way to increase profitability is to steer guests away from online travel agencies (OTAs) and book directly with the hotel. This tactic also reinforces brand identity and loyalty, and encourages repeat business. In addition, it provides a valuable platform to market the hotel directly to the customer, and to upsell room upgrades or other services to them. Another trend for revenue managers involves automation in their software programs. Revenue management systems with automation are far more desirable than those without it. Automating data entry and logistics increases efficiency, allowing managers to spend more time on formulating strategy. As a bonus, an automated system helps with aggregating and interpreting data. The October issue of the Hotel Business Review will address these developments and document how some leading hotels are executing their revenue management strategies.