El Capitan, a Joie De Vivre Hotel, Mainzer and the Tioga Name Susan Gregory as Director of Sales & Marketing
Gregory Will Lead Operations and Strategic Sales and Marketing Initiatives for the Three Merced, California Businesses
El Capitan, a Joie de Vivre hotel, Mainzer and The Tioga today collectively announced the appointment of Susan Gregory to director of sales and marketing for each of the three downtown-Merced based businesses. A seasoned hospitality professional, Gregory brings extensive group sales, marketing, catering and events, as well as restaurant experience to this new role. Gregory will lead operations and strategic sales and marketing initiatives aimed at welcoming new and past visitors to California's Central Valley, including El Capitan, which is slated to open its doors in February 2021.
"We are thrilled to welcome Susan Gregory to lead our sales and marketing efforts for El Capitan, Mainzer, and Tioga, as we prepare to welcome guests in the new year," said Robin Donovan, managing director of El Capitan, a Joie de Vivre hotel. "She brings extensive market knowledge to our team, having worked throughout California for several decades. Her experience will be integral to El Capitan's success when it opens in early 2021."
Gregory has spent decades working in the hospitality industry, specifically in California. Most recently, she worked for Monterey Tides Hotel in Monterey, California, where she significantly increased group bookings for the beachside hotel. Prior to that role, she ran a successful consulting firm for 15 years where she provided sales, marketing, operations and catering services to several well-known properties throughout the state of California, including Two Bunch Palms Spa Resort, Hotel Shangri-La, Estancia La Jolla Hotel & Spa and the Fairmont Newport Beach.
Gregory also has experience representing hotels and resorts in Oregon, Hawaii and Colorado. Gregory began her career as an administrative assistant at The Broadmoor in Colorado Springs after graduating from the University of Arkansas. She recently moved to Merced where she is looking forward to exploring the area's popular wine scene and practicing her swing at local golf courses.
El Capitan is housed in a former 19th century historic hotel of the same name and will invite spirited guests to rediscover the vibrant tradition and socially inclusive adventures in California's Central Valley. As part of Hyatt's Joie de Vivre boutique hotel brand, El Capitan will invite guests and locals alike to connect, live in the moment and celebrate the joy of life. Located on the same block, the recently renovated and reopened Mainzer theater is an exciting new restaurant and entertainment venue set in a restored 1920's theatre. Just across the street, The Tioga is a 70-unit upscale apartment complex located in a newly renovated historic landmark building.
For more information, please visit www.elcapitanhotel.com, www.thetiogamerced.com and www.mainzer.com.
The term "Hyatt" is used in this release for convenience to refer to Hyatt Hotels Corporation and / or one or more of its affiliates.
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