Yesawich, Pepperdine, Brown & Russell to Partner with PhoCusWright
Leading Market Analysts Form Alliance to Study 'Next Generation' of Travelers
JUNE 7, 2007. PhoCusWright Inc., the travel, tourism and hospitality market research and intelligence firm, and Yesawich, Pepperdine, Brown & Russell, America's leading marketing, advertising and public relations agency serving clients in the same categories, have announced an alliance for the purpose of studying the 'next generation' of travelers. The announcement was made jointly by the principals of both organizations, Philip C. Wolf and Peter C. Yesawich, respectively. Both companies will contribute their proprietary market insights to the development of a body of knowledge about consumers who use the Internet and other emerging technologies to plan, purchase and memorialize their travel behavior.
PhoCusWright is the travel industry research authority on the evolving dynamics that influence how travelers, suppliers and intermediaries connect. The company is headquartered in Sherman (Ct.), with offices in New York, Duesseldorf and Mumbai.
Yesawich, Pepperdine, Brown & Russell is an integrated marketing communications company and co-author of the widely acclaimed National Travel Monitor with Yankelovich, Inc. Headquartered in Orlando, Fla., the agency maintains additional service offices in New York, Los Angeles, Honolulu and London.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
