Luxe Worldwide Hotels Adds the Salt Lake Plaza Hotel

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. October 14, 2008

LOS ANGELES, CA, January 19, 2006. Luxe Worldwide Hotels (www.luxehotels.com), a leading provider of marketing services within the hospitality industry, proudly announces the addition of The Salt Lake Plaza Hotel (www.plaza-hotel.com) to its international network of acclaimed resorts. The Plaza Hotel is located at Historic Temple Square, Utah's most visited tourist attraction hosting seven million visitors annually. Temple Square includes the famed Mormon Tabernacle Choir, visitors centers, guided tours and more. The Plaza Hotel is also located next door to the World Renown Family History-Genealogical Library hosting 500,000 researchers annually. The Family History Library patrons can research there family roots at no charge.

"The Plaza Hotel's decision to join the Luxe family is a testament of our position in the marketplace as a provider of highly personalized service. Despite a highly lucrative past relationship as a member of the Best Western chain, the Plaza decided to further its long-term objectives and maximize its presence as a business and vacation resort by partnering with Luxe," said Efrem Harkham, President and CEO of Luxe. "Our team of skilled professionals, many of whom have decades of experience within the hospitality industry, looks forward to promoting the Plaza's exceptional blend of comfort and distinction."

Service and Experience

"Luxe is a natural fit for our goals and emphasis on service and marketing expertise. This new partnership enables us to increase our status internationally, while maintaining the same level of service our loyal guests value," stated Roger Workman, General Manager of The Plaza Hotel. "We reviewed a number of business options, and unanimously concluded that Luxe's reputation and experience were an ideal solution for our needs."

About The Salt Lake Plaza Hotel's Dream Location

The Plaza Hotel at Temple Square offers Salt Lake City's dream downtown location. Why do we say that the Salt Lake Plaza Hotel has Salt Lake's Dream Location? We are located At Temple Square, and next door to the Genealogical Library and Mormon History Museum. The Salt Palace Convention Center and Abravenel Hall are directly across the street. Three of Salt Lake's largest shopping malls are adjacent to the Plaza Hotel. The Delta Center, home of the Utah Jazz, and many concerts and events is one short block away. The Plaza Hotel is located in the heart of Salt Lake's financial business district, the closest hotel to the Utah State Capitol, and within walking distance of many fine restaurants and attractions.

Amenities

As a full service hotel we are looking forward to hosting and catering groups, reunions, and business meetings in one or more of our nine meeting rooms. We know you will enjoy our oversized guest rooms with pillow top mattresses, hi-speed internet, and many other amenities. Our exclusive airport shuttle will meet you at the Salt Lake City International Airport just 15 minutes away.