Monarch Selected to Manage The Blue Rose
Orlando's New 1,300 Unit Condo Hotel
ORLANDO, FL, May 18, 2006. CMA Companies, the developer of The Blue Rose, Orlando's tallest and most spectacular new condo hotel, has selected Monarch Hotels and Resorts to be the official hotel management company for the 1,300-room property. Monarch Hotels and Resorts' senor executives have decades of experience with some of the finest hotels, including the Ritz-Carlton, Four Seasons, Starwood, Wyndham and Marriott. They currently manage the luxurious Savoy Hotel on Ocean Drive in the heart of South Beach, which is being redeveloped by CMA Companies.
"We selected Monarch due to their outstanding ability to bring a personalized, yet cutting-edge management approach to this project," stated Camilo Aguirre, principal at CMA Companies. "We want to deliver the finest, most upscale hotel experience in the Orlando market and Monarch has the experience to make it happen."
"Our ability to adapt to the new lodging industry, and to create and operate hotels that are hip and stylish, while providing strong bottom line results makes The Blue Rose an exceptional fit to our collection of hotels and resorts," stated Chief Executive Officer, Todd Felsen, with Monarch Hotels and Resorts. "Due to the increasing demand for luxury hotel rooms in the Orlando market and the growing condo hotel phenomenon, I expect our outstanding mix of resort amenities will be popular with people around the globe, particularly those looking for second or third homes, in hot resort locations like Orlando. The Blue Rose will be the marquis hotel for our group, and we are honored to be selected by CMA."
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