Broadway Hospitality Chooses the Knowland Group for Group Sales Leads
Market Intelligence Firm Will Widen Its Customer Base
WASHINGTON, DC, June 23, 2006. The Knowland Group announced today that it will begin service for Broadway Hospitality hotels. The Texas-based hotel management firm currently operates 20 hotels in six states. Its properties include some of the most easily recognizable brand names in the industry such as Holiday Inns, Wyndham Hotels, and Marriott Hotels. The Sales and Revenue Team at Broadway Hospitality are dedicated to maximizing market share by anticipating changes in the marketplace, and reacting quickly to develop new and innovative strategies to meet those changes.
This ahead-of-the-curve business model is exactly the reason Broadway Hospitality chose The Knowland Group. The market intelligence firm provides data to its clients before the traditional start of the business day, making it easy for Group Sales personnel to not only know what their competitors are up to, but to have enough time to react. The information Knowland offers is in real time and presented in an online format that doesn't require an advanced technology degree to use. "Market intelligence is only as valuable as a client's ability to use it to accomplish its sales objectives," said Mike McKean, the firm's managing director. "We have designed a service whose level of accuracy, attention to detail, and ease of use ensure that our clients can increase their group sales numbers."
Broadway Hospitality believes that growth depends upon driving financial results in its hotels. The Knowland Group shares this philosophy. The firm works to provide new products that adapt to ever-changing needs. The management at Knowland recognizes that success means being in front of the pack.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
