Artificial Intelligence in Nightclubs & Bars

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. August 24, 2016

Artificial Intelligence (AI) is at the bleeding edge of technology. Recently, Google announced that they are betting their future on AI. Just last week Apple announced a $200 million purchase of Turi, an AI platform.
Today, we are seeing nearly every industry looking to incorporate AI, but if you ask a Nightclub owner if they expect AI to be part of the Nightclub industry, they would probably think you are living in The Matrix.
We would have thought the same, until we met a Miami, Florida, company called Creating Revolutions. The company spent nearly 3 years and millions of dollars creating a mobile technology platform that has already shown to increase profits by 32% in a 6-month commercial pilot.
So the question arises, how does AI create value in a Nightclub?

We were truly amazed by what we saw and want to share a few examples of how AI can be used in Nightclubs today. We thought it would be fun to do a side-by-side comparison of a Nightclub experience as it is today without AI, and then the same experience, with AI. Everything begins with the customer tapping their smartphone to a glowing Touch & Discover disc. Ordering a Drink from a Table The Old Way: A. Call out for the waitress (and hope she hears you over the 150 decibel music) B. Waive down the waitress (and hope she doesn't think you're dancing) C. Get up and hunt down the waitress (if you can navigate through the crowd and grab her attention) D. Several minutes later, after locating a waitress, tell her what you want (if you still want that drink)
E. Yell in her ear and hope she understands "no ice" and not "ice" F. When she returns, you realize you forgot to ask for a specific vodka and she chose one you don't like. With Artificial Intelligence: A. You (the customer) taps your smartphone on the glowing Touch & Discover disc B. The custom branded Nightclub App pops up on your phone screen with a text box to write what you want C. The AI realizes you didn't write what type of vodka you want and offers you choices D. The AI communicates to the specific bar tender nearest to you E. When the drink is ready, the AI notifies your table's specific waitress to deliver it F. The AI recognizes when the waitress arrives at the customers table and tells management which waitress delivered the drink and how long it took. The differences are very powerful, saving a great deal of time, dramatically enhancing productivity, and strongly increasing profits. Promoting Specials The Old Way: Boring old table tent promotion. With Artificial Intelligence: Customer taps smart phone on disc and requests a drink. The AI recognizes what type of drink you're getting and can offer you to consider one of the specials being promoted with text, graphics, and video. The AI actually impacts the customer at the optimal Moment of Purchase. This rockets the chance of an impulse order and purchase by a factor of 10. Getting your car at Valet The Old Way: Walk to the valet stand and wait in line. Then hand off your ticket and wait with the rest of the crowd (that may be blocking the entrance). With Artificial Intelligence: Customer taps smart phone on disc and writes “Bring around my BMW” The AI understands natural language and asks the customer to take a photo of their valet ticket (or enter their ticket number). Then it routes the request and photo directly to the valet. The customer's BMW is waiting for them at the door. If there is a delay, the AI securely allows the valet attendant to notify the customer while maintaining the customer's privacy and anonymity, using Patented Quantum Security. Ordering a Drink at the Bar The Old Way: Wave a hundred dollar bill hoping to get the bartender's attention, while fending off other drink seekers at the bar to secure your position.
It is estimated that nearly 1/3 of customers at a Nightclub bar often walk away rather than continue waiting. With Artificial Intelligence: Customer taps smart phone on disc at bar counter and submits request. The AI communicates the request and customers exact bar location onto any screen, or even talks directly into the ear of the bartender, translated into any of 90 languages. The AI can recognize that the bartender is taking too long to fill the order and contacts the manager to inform them of the delay. These were just a handful of examples we were shown. Artificial Intelligence is an amazing tool with a near zero learning curve that does not disrupt, but rather enhances everything a Nightclub does today without requiring any changes to current processes. We were especially amazed by the cost and ease of implementation. It literally costs less than $1 per day and requires near zero infrastructure. That means no plugs, no recharging, no wifi, no internet, and a Nightclub is up and running in minutes. The possibilities of using Artificial Intelligence in Nightclubs are truly boundless.