Allegretto Vineyard Resort Appoints Lee McGregor as Director of Sales & Marketing

USA, Paso Robles, California. November 08, 2018

The Allegretto Vineyard Resort, a 171-room luxury resort in the Paso Robles wine region, is pleased to welcome esteemed hospitality executive Lee McGregor as Director of Sales & Marketing.

A graduate of California Polytechnic State University, San Luis Obispo, McGregor brings over 20 years of hospitality and management experience to her new role at the Allegretto Vineyard Resort. Early in her career, McGregor worked as Director of Banquet and Catering Sales, Senior Sales Manager and positions of Director of Sales and Marketing for some of the Central Coast's most prestigious hotels and resorts, winning awards such “Manager of the Year.”

Throughout her career, McGregor has proven to be a results-oriented leader with a successful track record of establishing direct sales programs and effective marketing campaigns to generate maximum revenues and profitability for full-service hotels and resorts on the Central Coast. “Drawing on my vast experience in sales and marketing, I understand competitive market strengths and weaknesses, and how to use economic trends to find areas of opportunity,” says McGregor. “I'm thrilled to join the Allegretto team and look forward to furthering the resort's reputation as the premiere luxury destination in wine country.”

“McGregor is a leading industry professional with an invaluable skill set,” adds proprietor Doug Ayres. “Her extensive knowledge and passion for the hospitality industry are essential elements to the success of this role, aligning with our company goals and overall commitment to excellence. We trust she will be a key asset to Allegretto Vineyard Resort and we couldn't be more pleased to have her join our team.”

McGregor resides in Los Osos with her family, where she is an active member of various Central Coast affiliations, including the U.S. Travel Association, and Visit SLO CAL.

Business Contact:

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in August 2022...

Food & Beverage: Remarkably Resilient


In the wake of the devastation that disrupted every aspect of their operations, the hotel food & beverage industry is proceeding with cautious optimism and a measure of hope as it re-emerges from the pandemic's darker days. It is also bringing forward all the lessons learned from the challenges that were faced, and integrating them into their current, day-to-day operations. For example, new digital interfaces that minimize physical contact, including tableside ordering systems and QR code menus. Here to stay are also features such as packaged room service meals and cocktails; on-property, quick-service food options; a greater emphasis on outdoor dining and pop-up restaurants; gourmet home meal kits; live-streamed cooking classes; and virtual wine-tastings. Still, some challenges remain, such as coping with a persistent labor shortage and maintaining scrupulous sanitation standards. The August issue of the Hotel Business Review will report on what some leading hotels are doing to integrate these changes into their F&B operations as they rebound with a remarkable resiliency.