Napa Valley’s Hotel Yountville Appoints Sean Gazey as General Manager

USA, Yountville, California. December 05, 2018

Nestled in the heart of Napa Valley and recognized as one of northern California's top hotels, Hotel Yountville proudly announces Sean Gazey as general manager, overseeing operations at the wine country retreat. With over 20 years of experience in the hospitality industry, Gazey brings a unique understanding of management in the luxury hospitality industry to continue to elevate the guest experience at Hotel Yountville.

“With his impressive management background, exceptional track record of guest satisfaction and outstanding performance, Sean has already proven to be an asset to the Hotel Yountville team,” said Sileshi Mengiste, divisional vice president of Remington Luxury Division. “His dedication to the guest experience is evident in all aspects of the hotel.”

Earning a Bachelor's degree in hospitality administration from Johnson's & Wale's University, Gazey began his career at the Ritz-Carlton Hotel Company, holding assorted management positions across a variety of hotels in the United States such as the Four Seasons Hotels and Resorts in Newport Beach, Calif., and the Biltmore Resort and Spa in Phoenix, Ariz.

Gazey most recently served in upper level management at Marriott Residence Inn in Jacksonville, Fla., and One Ocean Resort & Spa in Atlantic Beach, Fla. Gazey also served as assistant general manager for Copperwynd Resort and Club and Millennium Resorts and Villas, where he oversaw multiple departments for both boutique hotels in Arizona. Gazey has demonstrated success throughout his career through the development of key, core management skills, essential in excellent customer service, staff development, as well as profits and loss management.

“It has been an honor to join the team at Hotel Yountville,” said Gazey. “I look forward to further developing the Napa Valley product and experience.”

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Sales & Marketing: Selling Experiences

There are innumerable strategies that Hotel Sales and Marketing Directors employ to find, engage and entice guests to their property, and those strategies are constantly evolving. A breakthrough technology, pioneering platform, or even a simple algorithm update can cause new trends to emerge and upend the best laid plans. Sales and marketing departments must remain agile so they can adapt to the ever changing digital landscape. As an example, the popularity of virtual reality is on the rise, as 360 interactive technologies become more mainstream. Chatbots and artificial intelligence are also poised to become the next big things, as they take guest personalization to a whole new level. But one sales and marketing trend that is currently resulting in major benefits for hotels is experiential marketing - the effort to deliver an experience to potential guests. Mainly this is accomplished through the creative use of video and images, and by utilizing what has become known as User Generated Content. By sharing actual personal content (videos and pictures) from satisfied guests who have experienced the delights of a property, prospective guests can more easily imagine themselves having the same experience. Similarly, Hotel Generated Content is equally important. Hotels are more than beds and effective video presentations can tell a compelling story - a story about what makes the hotel appealing and unique. A video walk-through of rooms is essential, as are video tours in different areas of a hotel. The goal is to highlight what makes the property exceptional, but also to show real people having real fun - an experience that prospective guests can have too. The June Hotel Business Review will report on some of these issues and strategies, and examine how some sales and marketing professionals are integrating them into their operations.