Michael Sarkis Joins Jonas Hospitality as Director of Marketing

Jonas Hospitality’s Continuous Growth Drives Increase in Organizational Leadership

Canada, Toronto. December 19, 2018

Jonas Hospitality is comprised of over 5,500 hotels, resorts and spas today that utilize hundreds of technology partners to meet their needs. Springer-Miller Systems™, MSI™ and Bookassist© currently make up the Jonas Hospitality portfolio of companies. Jonas Software™ is committed to continued growth of its hospitality software vertical, and to encompass a variety of best of breed solutions to serve its customers diverse needs.

Jonas Software is proud to formally announce Jonas Hospitality (JH), which represents the future of hospitality software and is dedicated to the diverse needs of hotels, resorts, event venues and spas around the world. From opulent beach and golf resorts to suburban extended-stay hotels, Jonas Hospitality provides industry-leading solutions that serves every segment of the hotel industry.

“At Jonas Club & Hospitality, our goal has always been to provide the best software solutions that truly meet the needs of our clients,” stated Jim Fedigan, Group CEO of Jonas Club & Hospitality. “With the formal announcement of Jonas Hospitality, we have established a complete product offering, designed specifically for the hospitality industry, which positions both ourselves and our customers for great success going forward.”

Strong growth within the Jonas Hospitality portfolio has compelled the company to grow its organizational leadership team, which they have done by bringing on Michael Sarkis as the Director of Marketing. Michael will be working closely with the entire Jonas Hospitality team to further streamline communication across all functional areas as the brand continues to grow and evolve. Michael will be responsible for the planning, organization, and execution of marketing campaigns for Jonas Hospitality, in addition to planning and strategizing to help expand our customer base and thus increase revenues.

With over eight years of marketing experience, four of those years as a Marketing Specialist in the Jonas Construction Division, Michael brings a wealth of experience to his new role as Director of Marketing. Michael holds a Bachelor's Degree in Business Administration & Marketing from York University, and has received numerous certificates and achievement awards along the way. Due to his extensive knowledge and experience within the marketing realm, he will lead and develop marketing techniques that can be utilized throughout Jonas Hospitality to help advance the entire portfolio moving forward. He is very passionate about marketing, and is always looking for new ways to improve and innovate. Jonas Hospitality is very excited to have such an experienced leader join their team and are looking forward to all of the great advancements and growth that is expected in the years to come.

Related News

Choose a Social Network!

The social network you are looking for is not available.

Coming up in April 2019...

Guest Service: A Culture of YES

In a recent global consumers report, 97% of the participants said that customer service is a major factor in their loyalty to a brand, and 76% said they view customer service as the true test of how much a company values them. And since there is no industry more reliant on customer satisfaction than the hotel industry, managers must be unrelenting in their determination to hire, train and empower the very best people, and to create a culture of exceptional customer service within their organization. Of course, this begins with hiring the right people. There are people who are naturally service-oriented; people who are warm, empathetic, enthusiastic, pleasant, thoughtful and optimistic; people who take pride in their ability to solve problems for the hotel guests they are serving. Then, those same employees must be empowered to solve problems using their own judgment, without having to track down a manager to do it. This is how seamless problem solving and conflict resolution are achieved in guest service. This willingness to empower employees is part of creating a Culture of Yes within an organization.  The goal is to create an environment in which everyone is striving to say “Yes”, rather than figuring out ways to say, “No”. It is essential that this attitude be instilled in all frontline, customer-facing, employees. Finally, in order to ensure that the hotel can generate a consistent level of performance across a wide variety of situations, management must also put in place well-defined systems and standards, and then educate their employees about them. Every employee must be aware of and responsible for every standard that applies in their department. The April issue of the Hotel Business Review will document what some leading hotels are doing to cultivate and manage guest satisfaction in their operations.