Hunter Hotel Advisors Year End Hotel Brokerage Recap

USA, Atlanta, Georgia. January 07, 2019

Hunter Hotel Advisors - the nation's leading investment advisory firm focused exclusively on the hotel industry - announces their 2018 year-end sales results and start of their 40th year in business.

For calendar year 2018, Hunter sold 112 hotels totaling $801,761,720 million. The hotel sales included properties located in 30 states across the US, with the Western and Southern regions showing nearly equal results. Ohio saw heavy sales activity with 13 Hunter transactions. They sold 11 properties in Texas and 11 properties in Florida, always a strong market for the company.

Marriott lead the list of brands represented, with 42 hotels sold for the Marriott franchise in the year. Hilton, Hyatt, Intercontinental Hotels & Resorts (IHG), Extended Stay America, and Motel 6 round out the top six.

"These stats represent the results of our strong relationships with both institutional and individual owners, as well as our ability to handle complex transactions with sophisticated financing models. Hunter strives to maintain deep knowledge of every market we serve, and our continued expansion into now 30 states shows the results of that commitment. Our talented team is key to that success." - Teague Hunter, President, Hunter Hotel Advisors.


About Hunter Hotel Advisors

Media Contact:

Cece Loft
Marketing Director
Hunter Hotel Advisors
T: 770-916-0300
E: cece.loft@hunterhotels.net
W: http://www.hunterhotels.net

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in February 2019...

Social Media: Getting Personal

There Social media platforms have revolutionized the hotel industry. Popular sites such as Facebook, Twitter, Pinterest, Instagram, Snapchat, YouTube and Tumblr now account for 2.3 billion active users, and this phenomenon has forever transformed how businesses interact with consumers. Given that social media allows for two-way communication between businesses and consumers, the emphasis of any marketing strategy must be to positively and personally engage the customer, and there are innumerable ways to accomplish that goal. One popular strategy is to encourage hotel guests to create their own personal content - typically videos and photos -which can be shared via their personal social media networks, reaching a sizeable audience. In addition, geo-locational tags and brand hashtags can be embedded in such posts which allow them to be found via metadata searches, substantially enlarging their scope. Influencer marketing is another prevalent social media strategy. Some hotels are paying popular social media stars and bloggers to endorse their brand on social media platforms. These kinds of endorsements generally elicit a strong response because the influencers are perceived as being trustworthy by their followers, and because an influencer's followers are likely to share similar psychographic and demographic traits. Travel review sites have also become vitally important in reputation management. Travelers consistently use social media to express pleasure or frustration about their guest experiences, so it is essential that every review be attended to personally. Assuming the responsibility to address and correct customer service concerns quickly is a way to mitigate complaints and to build brand loyalty. Plus, whether reviews are favorable or unfavorable, they are a vital source of information to managers about a hotel's operational performance.  The February Hotel Business Review will document what some hotels are doing to effectively incorporate social media strategies into their businesses.