Hot Springs Connection: Second Annual US Hot Springs Conference Comes to California This November

The Country's Geothermal Water Representatives Will Gather November 4-8 in Palm Springs and Desert Hot Springs, California to Meet, Learn, and Explore Avenues of Collaboration Across the Industry at the Hot Springs Connection.

USA, Palm Springs, California. June 17, 2019

The second annual hot springs industry conference in the United States, the Hot Springs Connection, will take place on November 4-8, 2019 in Palm Springs and Desert Hot Springs, California. Designed for hot springs owners, operators, general managers, facilities directors and marketing professionals, the conference will continue to represent a national effort for commercial geothermal pools, spas and resorts.

The Hot Springs Connection is returning after a successful first year in Glenwood Springs, Colorado in 2018. "The amount of collaboration was inspiring," Scott Whitaker, Director of Operations at Glen Ivy Hot Springs, said. "I believe it got us all reenergized to continue to push for excellence in our field."

The conference is divided into two series. The first, in Palm Springs (Nov. 4-6), will have presentations, seminars, workshops, trade exchange and networking opportunities with colleagues from across the U.S. The second will continue in Desert Hot Springs (Nov. 6-8), including field trips and behind-the-scenes tours at local spas, resorts and historical sites.

This event is organized by Vicky Nash, CEO of tourism communications and marketing firm Resort Trends, Inc. Resort Trends has represented clients throughout the hospitality industry, with over 24 years of work with hot springs in Colorado. Nash also helped create the Colorado Historic Hot Springs Loop, an award-winning initiative, and planned the inaugural Hot Springs Connection in 2018.

"After a very successful first year, the Hot Springs Connection is returning with even more to offer representatives within the hot springs industry," Nash said.

Discounted registration rates are available until July 31, 2019, starting at $589 for hot springs operators. Sponsorship and vendor opportunities are available, ranging from trade show booths, presentation opportunities and inclusion in promotional items for the Hot Springs Connection.

For more information and to register for the conference, go to www.hotspringsconnection.com.


Hot Springs Connection 2018 in Glenwood Springs, CO
Hot Springs Connection behind-the-scenes tour at Glenwood Hot Springs
Hot Springs Connection behind-the-scenes tour at Iron Mountain Hot Springs
/ SLIDES
Tags: hot springs, geothermal springs, hot springs resort, hot springs spa, hot springs hotel, hot springs pool

About Resort Trends, Inc.

About Hot Springs Connection

Media Contact:

Vicky Nash
Conference Planner
Hot Springs Connection, Inc.
T: 970-948-4923
E: vicky@hotspringsconnection.com
W: http://www.hotspringsconnection.com

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in October 2019...

Revenue Management: Focus On Profit

Revenue Management is still a relatively new profession within hotel operations and as such, it continues to evolve. One significant trend in this area is a shift away from using revenue as the foundation to generate key performance indicators (KPIs) and to instead place the emphasis on profit. Traditionally, revenue managers have relied on total revenue per available room (TrevPAR) and revenue per available room (RevPAR) as the basis of their KPIs. Now, some revenue managers are using gross operating profit per available room (GOPPAR) as their primary KPI. This puts profit at the center of revenue management strategy, and managers are increasingly searching for new ways to increase the profitability of their hotels. Return on Investment is the objective of any hotel investment, so it is only logical that profitability and ROI will be emphasized going forward. Another trend is an expanded focus on direct hotel bookings. Revenue managers know that one way to increase profitability is to steer guests away from online travel agencies (OTAs) and book directly with the hotel. This tactic also reinforces brand identity and loyalty, and encourages repeat business. In addition, it provides a valuable platform to market the hotel directly to the customer, and to upsell room upgrades or other services to them. Another trend for revenue managers involves automation in their software programs. Revenue management systems with automation are far more desirable than those without it. Automating data entry and logistics increases efficiency, allowing managers to spend more time on formulating strategy. As a bonus, an automated system helps with aggregating and interpreting data. The October issue of the Hotel Business Review will address these developments and document how some leading hotels are executing their revenue management strategies.