Radisson Hotel Group Signs With Beachside Development Company to Open Radisson Blu Hotel and Residence Aruba in Spring 2020

Aruba, Palm Beach. October 08, 2019

Radisson Hotel Group today announced the signing of Radisson Blu Hotel and Residence Aruba. Beachside Development Company N.V. and Radisson Hotel Group plan to open the newly constructed hotel in the Spring of 2020. The hotel's location in Palm Beach is within walking distance to gorgeous beaches, breath-taking scuba diving, outdoor malls and casinos.

"We couldn't be happier to announce this hotel signing on the beautiful island of Aruba,"said Ken Greene, president, Americas, Radisson Hotel Group. "This signing exemplifies our commitment to executing our five-year strategic plan by growing the Radisson Blu brand in key destinations across the Americas. Our valued guests will truly have the opportunity to unwind and relax at this tropical getaway."

The hotel will feature 208 spacious suites. Whether it's a romantic getaway or a family trip, guests will be able to book two- and three-bedroom suites that range in size from 1,000 square feet to upwards of 2,000 square feet. The amenities in each room, including a full kitchen and an in-room washer and dryer, will add convenience for each guest allowing them to feel at home. For those wanting a room with a view, many of the suites will have balconies overlooking the Caribbean Sea.

The hotel will serve as an oasis allowing ultimate relaxation at its onsite spa, two outdoor pools and children's pool, along with a covered outdoor yoga space. Guests can also enjoy the hotel's state-of-the-art fitness center and six retail shops. There will be no need to leave the hotel to indulge in a delicious meal. The hotel will offer both a fine dining steakhouse and a poolside restaurant serving local Caribbean cuisine. Those looking to host meetings or special events, will be able to take advantage of the hotel's meeting space. There will be two meeting rooms totaling nearly 4,000 square feet, which will accommodate up to 160 people.

"We are thrilled to begin our relationship with Radisson Hotel Group by signing this one-of-a-kind hotel, which will embrace the personalized service and unforgettable experiences of the Radisson Blu brand," said Vanancio Gonzales of Beachside Development Company N.V. "Aruba is a magical place and we cannot wait to open our doors and become a top destination for our guests on this incredible island."

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Coming up in November 2019...

Architecture & Design: Biophilic Design

The hospitality industry is constantly evolving to meet and exceed guest expectations. As a result, hotels are always on the lookout for new ways to improve the guest experience, and architecture and design is an essential part of this equation. Bold design is often the most effective way to make an exceptional first impression - an impression guests use to distinguish between brands. One design trend that is being embraced worldwide has become known as “Biophilic Design.” Biophilic design is based on the concept of biophilia, which is the theory that human beings have an innate tendency to seek out nature, natural elements, and natural forms. Biophilic design is more than hotels simply adding a surplus of plants; it involves incorporating specific design elements into a hotel in order to imbue it with a sense of wellness and well-being. Some of those elements include exposure to natural lighting; views of nature and rooms with a view; natural architectural patterns; salvaged or reclaimed woods of all types; reclaimed metals; sustainably sourced stone; living green walls and vertical gardens; and direct and indirect exposure to nature. Hotels that have incorporated biophilic design into their properties are reaping the benefits associated with this trend including reduced stress responses, better air quality, lower energy costs, and more positive guest reviews. Biophilic design has also been shown to improve guest moods and to satisfy consumer demand for environmental responsibility. Savvy hotel owners and managers are aware that nature-inspired elements enhance their guests' comfort and well-being, which is why this trend is becoming so prevalent. Biophilic design is just one topic in the fields of hotel architecture and design that will be examined in the November issue of the Hotel Business Review.