IDeaS Provides Ongoing Client Support and Hotel Industry Guidance During Covid-19 Crisis With New Podcast and Webinar Series

IDeaS Produces New Podcast Season and Webinar Series in Effort to Provide Insights and Unite the Global Hospitality Community During These Challenging Times

USA, Minneapolis, Minnesota. April 16, 2020

IDeaS Revenue Solutions, the world's leading provider of revenue management software and services, launched today a special Unconstrained Conversations podcast season taking an intimate look at how hotels are managing and coping with the COVID-19 outbreak. The company has also developed a weekly series of webinars for its clients that began April 8 to address how to manage their IDeaS solutions in response to business impacts.

Healthcare and economic woes are far-flung, and the hospitality industry now faces significant and unprecedented challenges. To help its clients and others in the industry grapple with these challenges, IDeaS will look to real-word insights from its client base and other thought leaders to unite the global hospitality community.

· Unconstrained Conversations Podcast - The popular Unconstrained Conversations YouTube series, hosted by IDeaS' chief evangelist Klaus Kohlmayr, now launches its first season as a podcast with a special focus on COVID-19's impact on the hotel industry. New episodes will feature authentic, candid conversations with hotel industry leaders on how they're coping and what they've learned as the situation unfolds.

· Client Support Webinar Series - A new webinar series designed to help IDeaS' clients manage their IDeaS solutions debuted April 8 with "How to Manage your RMS During Hotel Closures." This will be followed by "Pricing, Marketing and Competitive Positioning Strategies" on April 15 and "Preparing Your Hotel for When Business Returns" on April 22.

Sanjay Nagalia, co-founder and chief operating officer, IDeaS, said: "In these uncertain times, it is more important than ever that we pull together to support our communities. We are working to provide our clients, and the greater industry audience, with useful, tangible advice and recommendations to help them through this crisis, and we look forward to better days ahead."

Klaus Kohlmayr, chief evangelist, IDeaS, said: "While you might feel alone during this time of crisis, rest assured many of your peers around the world are either going through the same experiences or have gone through them over the last few months. Our aim is to bring these stories to you with the hope this will enable you to apply them to your particular business and personal situation."

Season 1 - Unconstrained Conversations IDeaS Podcast
Tags: Covid-19, podcast, webinar, klaus kohlmayr

About IDeaS - A SAS Company

Media Contact:

Kim Dearborn
Public Relations manager
T: 909-455-4316

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Coming up in June 2020...

Sales & Marketing: Technology Rules

It is impossible for any hotel to develop an effective sales and marketing plan that doesn't include a wide-ranging digital strategy. Online platforms have impacted virtually every aspect of their business, due to major changes in how Internet users research, plan, and book their hotel visits. As a result, a successful plan includes generating traffic through the use of a hotel website, social media, email and a myriad of other digital marketing technologies. One such strategy uses data collection and automation technology to create personalized content to individual customers. The goal of personalization marketing is to engage potential customers by communicating with them as individuals - to establish a more personal relationship - as a way of encouraging them to visit a property. Video marketing is also extremely important. Showing someone authentic video from a specific location is immersive and engaging, and video is still the preferred way for customers to interact with a hotel brand. Voice and Visual Search are increasingly in demand, as consumers are moving away from typing queries into a search engine. Instead, they can simply speak their request into their phone, and find and book a hotel without ever typing a word. Similarly, other platforms allow consumers to search visually for almost any image, and find out pricing information, shopping comparisons and how-to-buy - all from the app. The adoption of Artificial Intelligence is also becoming popular. The ability of chatbots to answer simple questions or fulfill requests 24/7 is undeniably appealing. In addition, A.I. seems best positioned to qualify leads that can be later nurtured and closed by a human sales expert - all at a fraction of the cost of a traditional support team. The June Hotel Business Review will examine how some sales and marketing professionals are integrating these innovative technologies into their operations.