citizenM Hotels and Nexus Partner for Technology
DECEMBER 10, 2007. Newly launched hotel chain citizenM has chosen Nexus as a technology partner for its sales operations. The agreement, which commences immediately, will provide an automated platform for the citizenM sales team to do business with major corporations, travel management companies and other travel providers.
Says Lennert de Jong, the hotel chain's Distribution and Business Development Director: 'Our state-of-the-art technology is a key element of citizenM's market positioning so it's important for us to choose 'best of breed' solutions in every category. The Nexus system is a very smart application that will automate a number of manual processes.'
citizenM is shorthand for Citizen Mobile, a newly emerging segment of independent global travellers looking for 'affordable luxury'. Although the first citizenM hotel does not open until 2008, The chain has already won an award for Best Innovative Concept in the Midscale Hotel sector at the 8th Worldwide Hospitality Awards ceremony in Paris last month.
Geoff Andrew, Nexus Managing Director commented, 'citizenM is a very innovative hotel chain and incredibly switched on from a technology standpoint. We're honoured that Nexus is able to play some part in what I'm sure will be one of the great success stories in the hotel industry.'
Nexus World Services is a leader in providing sales management technology solutions to the hospitality industry and is currently providing services to a number of major hotel chains and groups around the world including, Choice Hotels International, design hotels, De Vere Hotels/Village Hotels & Leisure Clubs, Dorchester Collection, Drury Hotels, Four Seasons Hotels & Resorts, Larkspur Hospitality, Mandarin Oriental Hotel Group, Millennium Hotels & Resorts, Omni Hotels, Outrigger Hotels & Resorts, The Peninsula Hotels, The Rocco Forte Collection, Steigenberger Hotels and Resorts, Von Essen Hotels, Warwick International Hotels, WORLDHOTELS.
citizenM aims to provide a new type of hotel experience for a new type of traveller. The group's founding philosophy is held central: to offer "affordable luxury for the people." Continuous innovation is a critical component of citizenM. The efficient building system combined with a dedicated offsite factory allows the company to consistently maintain high quality standards. Headquartered in Amsterdam, citizenM's founders include professionals from both the hospitality and fashion industry. Together with an experienced management team, citizenM is preparing itself for a rapid European expansion. citizenM hotels are opening 2 properties in 2008, with plans to open 20 properties throughout Europe in its first phase of roll-out.
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