The Future Business Success of Hotels Lies in Understanding and Applying Energy
Part 2 of 2
By Peter McAlpine Senior Consultant, Renaissance Consulting Ltd. | November 16, 2014
This article follows on from Part 1 in a previous issue of HotelExecutive
When a new idea or direction comes along, it tends to be ignored or mocked to begin with, especially, if it is very different to established, conventional ideas. The concept of an energetic guest experience is a case in point. It seems to be inconceivable to the hotel industry's leaders that the guest experience of the future will be created by means of a focus on energy, particularly thought energy and heart energy. If hoteliers studied energy science, they would not think this way.
Because of the benefits of energy for the hotel guest experience, individual hotels as well as hotel groups will one day compete with each other in the area of energy, and they will be able to charge premiums, if they succeed. In the not-so-distant future, such will be the demand for an energetic guest experience that a hotel group may even disappear, if it does not implement energy principles and the systems needed to support the increase in energy throughout its properties.
It will not matter who you are, how big your hotel group is now, or the glorious history of your hotel group. If you fail in the areas of thought energy and heart energy, your ability to compete will weaken, your revenue will suffer, and your shareholders will leave you. For now, though, this is still inconceivable.
There is a lot of ancient knowledge and quantum science to validate energetic Heart-Based Hospitality. Here are 3 more scientific principles, of which, if hotel groups were to implement and apply just one, the guest experience globally could be completely transformed within 1 or 2 years.
3. Our Beliefs, Thoughts, Feelings, and Emotions Impact the World Around Us