Outrigger Reef Unveils New Pacific Tower

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. October 14, 2008

HONOLULU, HI, September 25, 2008. The Outrigger Reef on the Beach is emerging from its metamorphosis, with guests of this beachfront property now enjoying their first taste of the brand new Pacific Tower and its 403 brand-new guest rooms and 33 enlarged suites. The opening of the tower marks the beginning of the final phase of the upscale hotel's $110 million transformation project.

"Guests who have previously stayed in our Pacific Tower will not recognize the new rooms, except perhaps the views from the windows and lanai," saidBill Comstock, general manager of the Outrigger Reef. "The Pacific Tower was gutted and completely rebuilt into larger guest rooms with beautiful new interiors and an array of modern amenities. After the long wait, we're thrilled to have guests enjoying our new tower, and initial feedback has been extremely enthusiastic."

Sporting a tasteful blend of contemporary and cultural d'ecor, Outrigger Reef's new guest rooms and suites come with such modern amenities as 32" flat-panel LCD televisions, free long-distance telephone calls within Hawaii and to North America, and free high-speed Internet access. Stunning undersea photography, full-sized tubs, spacious new vanity with lighted cosmetic mirror and made-in-Hawaii bath amenities are included in every room.

The Outrigger Reef also recently completed its new porte cochere and driveway. Arriving guests now enter the property via the hotel's canoe hale -- an open-air structure with a steeply sloped roof inspired by traditional Polynesian longhouses -- where a historic century-old canoe is proudly displayed as one of the hotel's many cultural artifacts. The canoe, named Ho`aloha, had been rescued from deterioration several years ago and painstakingly restored by a team of experts and volunteers.

With the opening of the Pacific Tower, the Outrigger Reef has entered into the final phase of its extensive makeover. Earlier, the hotel opened its premium beachfront Ocean Tower -- also completely re-built with spacious new rooms and suites -- remodeled fitness center, sit-down check-in desk, on-site Hertz rental car service, new shops, lobby showcase of cultural artifacts, sitting room and collection of Hawaii literary works.

In the coming months, the property will welcome several more shops, a new pool deck, and the Kani Ka Pila Grille, a casual poolside restaurant highlighting Hawaii's rich musical legacy, including legendary island musicians and up-and-coming talent.

More information about the Outrigger Reef's transformation is available at www.outriggerreefwaikikibeachwalk.com For room reservations, travel specials or general hotel information, call toll free 800-OUTRIGGER (1-800-688-7444) or visit www.outriggerreef.com. You can also e-mail [email protected].

About Outrigger Enterprises Group

Outrigger Enterprises Group is one of the largest and fastest growing privately-held leisure lodging and hospitality companies in the Asia Pacific and Oceania regions and continues to expand its presence throughout the area.

A family-owned company with more than 60 years of hospitality experience, Outrigger runs a highly-successful, multi-branded line of hotels, condominiums and vacation resort properties, including Outrigger(R) Hotels & Resorts, OHANA(R) Hotels & Resorts, Outrigger Condominium Collection(R), Embassy Suites(R), Best Western(R) and Wyndham Vacation Ownership(R). Currently, Outrigger operates and/or has under development 47 properties with close to 12,000 rooms located in Hawai`i, Australia, Guam, Fiji, Palau, Bali and Phuket, Thailand.

Outrigger Enterprises Group also operates and develops hotel properties and hospitality-related retail and real estate opportunities for partners in Hawaii, the Pacific, the mainland USA and Asia. For on-line information, log on at www.outriggerenterprisesgroup.com and www.outrigger.com.