NAACP Issues Lodging Report Card for 2006
Property Ownership and Vendor Relationships Pull Scores Down
JULY 19, 2006. This year's grade for the lodging industry is a C+, marking slight improvement over last year's C. The lodging industry has come a long way since its first grade of D- in 1997. Over the years, with a series of mergers and acquisitions, the lodging industry has improved its overall industry grade. Adam's Mark, Marriott, Hyatt and Cendant all earned a B-. Omni, Choice and Hilton hotels earned a C+ while Lowes, Intercontinental, Starwood and Carlson all received a C. Best Western earned a D+.
This industry tends to be most responsive in charitable giving, but has its greatest challenges in property ownership and vendor relationships. While the industry expresses a willingness to explore incentives to increase African American property ownership, very little change has been demonstrated.
Lodging Report Card 2006
Company Grade
ADAM'S MARK B-
MARRIOTT (1) B-
HYATT (2) B-
CENDANT (3) B-
OMNI C+
CHOICE (4) C+
HILTON (5) C+
LOEWS C
INTERCONTINENTAL (6) C
STARWOOD (7) C
CARLSON C
BEST WESTERN D+
(1.) Includes Marriott Hotels and Resorts, Ritz-Carlton, Renaissance, Courtyard, Residence Inn, TownPlace Suites, Springhill Suites, Fairfield Inn, JW Marriott;
(2.) Includes Park Hyatt, Grand Hyatt, Hyatt Regency, Hyatt;
(3.) Includes Days Inn, Howard Johnson, Knights Inn, Super 8, Travelodge, Wingate Inn, AmeriHost Inn, Ramada, Wyndam;
(4.) Includes Comfort Inn, Comfort Suites, Sleep Inn, Mainstay Suites, Clarion Hotels, Quality Inns, Hotels & Suites, EconoLodge, Rodeway Inns
(5.) Includes Conrad, Hilton, Embassy Suites Hotels, Doubletree, Hilton Grand Inn, Homewood Suites by Hilton, Hilton Grand Vacation Company, Hampton;
(6.) Includes Holiday Inn, InterContinental Hotels & Resorts, Candlewood Suites, Hotel
Indigo;
(7.) Includes Westin Hotels, Sheraton Hotels, St. Regis, Four Points by Sheraton, The Luxury Collections, W Hotels;
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
