Accor Hotels to Donate NZ$2 for Every Room Sold

National Fundraising Appeal for Christchurch Earthquake Victims

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. February 28, 2011

25 February 2011 - The Accor hotel group and its hotel owners announced today that they will donate NZ$2 for every room sold at its 29 hotels and resorts across New Zealand until the 31st of March in order to raise urgent funds in aid of the Christchurch earthquake relief effort.

Accor will donate NZ$2 per room per night for 35 days between the 25th of February and the 31st of March.

Vice President for Accor Hotels New Zealand, Paul Richardson says,” It's important to note that this is not a guest levy but a direct donation being contributed by each hotel, and we hope to raise in excess of NZ$210,000.

“Put simply, the more you stay, the more Accor will pay and contribute over the next 35 days. We encourage travellers and our tourism industry partners to help us help the people of Christchurch as they face what will be a highly emotional and challenging recovery period in the coming weeks.”

Accor has 29 hotels across the North and South Islands in New Zealand, with a range of brands including Sofitel, Pullman, MGallery, Grand Mercure, Novotel, Mercure, All Seasons and Ibis.

Currently, three of Accor's hotels in Christchurch are closed, while one hotel - All Seasons Christchurch in Papanui Rd - has very limited accommodation open, but exclusively for emergency workers.

Decisions on the other three hotels will only be made after a full examination and assessment by engineers and the emergency authorities. All guests and staff who were in the hotel at the time of the earthquake were evacuated safely.

Mr Richardson says donations from the first week will be made to the Red Cross in New Zealand.

“Due to the dynamic and changing nature of the tragedy, funds raised in subsequent weeks will be allocated to other organizations to ensure that our fundraising efforts are utilized in the most effective way via those organizations who require the most support at a particular time,” he said.

To make a hotel booking and assist Accor's Christchurch fundraising initiative visit accorhotels.com. For the most up to date information about Accor's fundraising relief efforts follow Accor on Twitter and Facebook.