Loews Hotels' Nancy Mendelson Appointed as Contributing Editor to the Hotel Business Review

. April 22, 2011

SAN FRANCISCO, CA, April 22, 2011. HotelExecutive.com, the leading online hotel industry business resource is pleased to announce that Nancy Mendelson, Senior Vice President, Branding & Communication at Loews Hotels has joined the journal as a contributing editor to the publication's primary business journal, the Hotel Business Review.

Mendelson brings more than 25 years of branding, media, production, marketing and communications experience and will provide Hotel Executive readers with insights on community outreach, philanthropy and corporate social responsibility.

“Hotel Executive is an excellent resource for decision-makers in the hospitality industry and I am honored to be a part of their contributing panel of experts,” Mendelson said.

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Mendelson
Mendelson oversees the management and strategic development of the Loews Hotels brand, as well as insuring that all brand messaging is consistently communicated to both internal and external audiences: this includes media channels such as advertising, public relations, social media, direct marketing and the web. Since joining Loews Hotels in 2007, Mendelson has helped to reposition the brand with a new logo and new marketing efforts which include a new guest loyalty program, You First, LTV a new advertiser-supported in-room television channel and many new strategic partnerships.

"We are thrilled to position Nancy in the Hotel Business Review journal as a contributing editor", said Benedict Cummins, CEO and founder of HotelExecutive.com, the publisher of the Hotel Business Review. "For more than 20 years, Loews Hotels has set the standard for corporate philanthropy with its Good Neighbor Policy and has received many accolades for its work with charitable organizations. Nancy will add a dynamic point of view to our panel by offering guidance and best practices on social corporate responsibility.”

About Loews Hotels

Headquartered in New York City, Loews Hotels owns and/or operates 18 hotels and resorts in the U.S. and Canada, including the newest 414-room Loews Atlanta Hotel opened April 1, 2010. Located in major city centers and resort destinations from coast to coast, the Loews portfolio features one-of-a-kind properties that go beyond Four Diamond standards to delight guests with a supremely comfortable, uniquely local and vibrant travel experience. Loews boasts some of the industry's most innovative and successful travel programs, including Loews Loves Kids for families and Loews Loves Pets for discerning animals on the road. For reservations or more information on Loews Hotels, call 1-800-23-LOEWS or check www.loewshotels.com.

About the Hotel Business Review

For nearly 15 years, the Hotel Business Review journal has been a leading online resource for hotel executives, providing white papers on best practices in hotel management and operations. With a dedicated board of more than 300 contributing editors - some of the most recognizable names in hotels - the Hotel Business Review maintains a progressive flow of exclusive content every week, so that owners, operators, senior executives, investors and developers can stay informed on the constant changes in the hotel industry. To subscribe click on http://www.hotelexecutive.com/subscribe

Contact:
Gina Sisco
Redpoint Marketing PR, Inc.
161 Avenue of the Americas, NY 10013
212-229-0119
[email protected]
www.redpointpr.com

Contact:
Dan French
HotelExecutive.com
800-626-1057
http://www.HotelExecutive.com

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