The Little Nell Joins Preferred Boutique

An Elite Collection of Intimate Hotels and Resorts

. February 13, 2012

ASPEN, COLORADO - February 10, 2012 - The Little Nell has been accepted as a member of Preferred Boutique™, an elite collection of intimate hotels and resorts and a brand of Preferred Hotel Group™. At the heart of the Preferred Boutique experience is inspiration - that elusive characteristic that sifts the extraordinary from the ordinary.

Unique by design, the Preferred Boutique collection of hotels and resorts celebrates distinctive travel experiences that showcase style, service and personality on an intimate scale. Since its debut, the brand has rapidly emerged as the name that defines the boutique hotel experience for travelers - personalized service, memorable experiences, intimate surroundings and the highest level of quality. Preferred Boutique members are classified into four categories - Classic, Design, Adventure and Resort - encompassing eclectic properties from palaces to tent camps, from hip urban hotels to private islands. The Little Nell is part of the Adventure and Resort categories.

Cosmopolitan yet intimate, contemporary yet timeless, The Little Nell is Aspen's only ski-in/ski out hotel, a Forbes Five Star and AAA Five Diamond property. The hotel's recently remodeled guest rooms and singular amenities, such as the hotel's ski concierge program, make the property a unique addition to Preferred Boutique's collection. For more information please visit www.preferredboutique.com/thelittlenell or www.thelittlenell.com

Preferred Boutique has designed a commitment to quality assurance that suits the needs of smaller luxury properties, while providing a combination of strategic sales, marketing, distribution and technology solutions to its members.

Additionally, all Preferred Boutique guests are eligible to enroll in the I Prefer™ Guest Benefit Program, with benefits including complimentary Internet access, priority early check-in/late check-out, space-available upgrades, and additional rewards for Members making their bookings online such as complimentary airport transportation, dining credits or discounted spa treatments.

About Preferred Boutique

Preferred Boutique is a member of the Preferred Hotel Group™ family of brands which also includes: Preferred Hotels® & Resorts, Summit Hotels & Resorts™, Sterling Hotels™, Sterling Design and Summit Serviced Residences™. For reservations and a complete description of the Preferred Boutique collection, please visit www.preferredboutique.com.

MEDIA CONTACT:

Nichole DiBenedetto
Director, Public Relations
Preferred Hotel Group
Tel: +1 646 465 9783
[email protected]

HOTEL CONTACT:
Sally Spaulding
Public Relations Manager
The Little Nell
+1 970 544 6259
[email protected]

Business Contact:

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