New Training Course Seeks to Boost Spa Retail Product Sales

Program Designed Specifically for Introverts

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. September 08, 2015

(September 7, 2015) - Bangkok, Thailand - A new course aims to dramatically improve retail sales results within the global spa industry. According to the Professional Beauty Association last year 40% of the companies in the U.S. salon/spa industry expected to have flat or declining performance. Linda Harding-Bond who recently relocated to Bangkok, Thailand from the U.S. discovered that the global spa industry faces the same ongoing challenge. The award-winning esthetician has introduced "Increasing Your Retail Selling: An Online Training Class for Spa Managers".

" This is the only retail training designed specifically for introverts, the most prevalent personality type found among spa therapists " said Harding-Bond.

Without proper training therapists will not be able to overcome the aversion that many have to selling. Further they won't deliver advice to clients in a manner that naturally leads to increased retail purchases. And ultimately this means the spa will be unsuccessful in meeting the revenue goals of the marketing and promotion initiatives often created by management, product manufacturers and distributors.

Spa executives are being challenged to survive in today's highly competitive global marketplace. In the midst of technological, demographic and economic change management must find ways to increase profits. And with the popularity of review sites and the mobile channel customer service must be outstanding. One of the most important factors to increase margins and maximize profits at the spa is to train and re-train both staff and management on the importance of retail sales.

Often the training budget is strained and inadequate to bring a top-flight consultant in house to perform a week or more of exercises. The online education is very much in keeping with today's digital age and the need for quality, convenience and high return on investment (ROI). By using the Internet to deliver the course modules tremendous cost savings can be passed on to global spa managers. This training also respects time, still the most luxurious and valuable asset.

Prior to launching Moontide Consulting, Harding-Bond was an award-winning esthetician in Philadelphia. She sold thousands of dollars in retail products every month. She also trained staff at some of the leading 5-star-hotels in the world.

The program has been months in development however it is being offered in time to help many spas as they approach the 4th quarter and seek to reach their annual revenue goals.

In addition to the eight video modules and trainer's guide the course includes templates for therapist assessment, customer role-plays, and customer engagement scenarios. Students also get to participate in a live weekly video conference with Harding-Bond. The class is available for immediate download.

To learn more visit www.MoontideConsulting.com

About
Moontide Consulting delivers retail sales training for technicians, customized workshops and management coaching for the global spa industry. Company president Linda Harding-Bond is a Philadelphia native living in Bangkok, Thailand. Her passion is to help the spa industry provide a higher level of guest services through her unique approach to spa industry consulting.