MADQuick Revolutionizes Industry Online RFP Process

. October 14, 2008

BOCA RATON, FL, April 18, 2007. MAD-Marketing, which is powered by Cendyn, announced today that the MADQuick Quote is revolutionizing the hotel industry's online RFP process by providing an immediate answer to a meeting planner's first questions: "Is space available and what is the cost?" At the same time the MADQuick Quote addresses the planner's most common grievance which is "poor response time". Within seconds the MADQuick Quote presents the planner with an instant estimated cost of their meeting - breaking down each day - and including food and beverage, audio visual, recreation, tax and service charge.

"I wish the MADQuick Quote was on every website" said Mona Meretsky, meeting planner for Comcor. The Jackson Lake Lodge, located in the Grand Teton National Park was one of the first hotel properties to recognize the benefits of presenting an instant answer to an online RFP. Cinda Culton, the Resort's Director of Sales said, "Since the MADQuick Quote has appeared on our site we have converted over 500 room nights and substantial revenue. I'd say the return on investment has been outstanding."

"The MADQuick Quote is just what the planner ordered, said Madeline Daryadel, President of MAD-Marketing. Having been in the hospitality business for many years, I have never met a planner that didn't want an answer yesterday."

Intuitive and easy to navigate for the novice planner, the MADQuick Quote is a direct channel between the hotel and planner. No commission or transaction fee is attached to any booking and the hotel's data may be entered by intranet or through a PMS or CPM system.

Matt Jones, Director of Group Sales at the Sandpearl Resort, Clearwater Beach Florida said "I want to let you know of the success we encountered with the most recent MADBlast that you conducted for Sandpearl Resort which also utilized the MADQuick Quote. Within an hour of the release we had immediate response. These were not only local Florida inquires, but by days end, we had received inquires from California to Georgia. MAD-Marketing provided us with the exposure, now it is up to the sales team to close the business."

To schedule a presentation please contact Gilda Steiger, Vice President of MAD-Marketing via email [email protected] or phone 561-314-3249.

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