Leading Hotels of the World Launches Upgraded Online Press Center
NEW YORK, NY, January 15, 2008. The Leading Hotels of the World, Ltd. has just unveiled its newly upgraded Online Press Center.
In conjunction with the company's recently enhanced Image Library, the Press Center establishes www.lhw.com as the ultimate resource for journalists around the world for images and information when researching stories about luxury travel.
The Image Library, powered by Leonardo Media, is now easier to navigate and offers users expanded-format content previews. The photo bank is complemented by the expanded Press Center section where member hotels can upload their own releases onto lhw.com, and display them along with corresponding images of their properties.
Users of course will continue to have access to press releases by the Leading Hotels corporate office.
"The establishment of this expanded online information platform offers our member hotels an incredible opportunity to reach influential, key media outlets across the globe," said Claudia Kozma Kaplan, vice president of corporate communications for The Leading Hotels of the World, Ltd. "The ability to quickly disseminate images and information is absolutely crucial in gaining valuable print and broadcast exposure."
She continued, "Editors and journalists, as well as travel consultants and advertising agencies, can easily access the online press center via the Leading Hotels website, giving them a single-portal resource for text, logos, images, maps and virtual tours of our member hotels."
About The Leading Hotels of the World, Ltd.
The Leading Hotels of the World, Ltd. is the prestigious luxury hospitality organization representing nearly 450 of the world's finest hotels, resorts and spas, and is the operator of www.lhw.com and www.lhwspas.com - the online sources for your luxury lifestyle. As the largest international luxury hotel brand, the firm maintains offices in 25 major markets across the globe.
Since 1928, the company's reputation for excellence derives from the exacting levels of quality it demands of its members, each of which must pass a rigorous, anonymous inspection covering 1,500 separate criteria.
High resolution images and press information on individual member hotels are available for downloading at www.lhw.com/press. For reservations and information, visit www.lhw.com or telephone toll-free from the USA, Canada, Puerto Rico and the US Virgin Islands, (800) 223-6800.
Contact: Karen Preston
Public Relations Manager
(212) 515-5631
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