Marshall Hotels & Resorts Opens 63-Room Hotel Indigo Birmingham Five Points S-UAB Following Renovation and Rebranding
Marshall Hotels & Resorts, a leading hotel management and services company that operates properties nationwide, announced the grand opening of the 63-room Hotel Indigo Birmingham Five Points S-UAB in Ala. The hotel completed a $5 million renovation to convert the property from the Hotel Highland Downtown, bringing it to “like-new” status.
“Having completed an extensive makeover to enhance guest rooms and public spaces, the Hotel Indigo Birmingham Five Points S-UAB has become the 'newest' InterContinental Hotel Group (IHG) property to enter the market in recent years,” said Mike Marshall, president and CEO, Marshall Hotels & Resorts. “We went to great lengths to maintain the original building's Art Deco architecture and medical arts history while adding a number of touches that today's business and leisure travelers require, from high speed Internet access in all areas to large public spaces perfect for gathering.”
The hotel is located in the Five Points South area, Birmingham's arts, entertainment and dining district and features the Rx Lounge, a themed bar and restaurant that captures the building's medical arts origins.
“While we have nearly two dozen hotels throughout the Southern United States ranging from Georgia to Florida, the Hotel Indigo Birmingham Five Points S-UAB marks our first entry into the Heart of Dixie,” Marshall noted. “We are seeking additional growth opportunities in the area and can think of no better 'first impression' on our new neighbors than this newest addition to downtown Birmingham.”
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