White Lodging Appoints Thomas Dolan as Director of Sales & Marketing at JW Marriott Charlotte

USA, Merrillville, Indiana. December 05, 2019

White Lodging welcomes Thomas Dolan as the director of sales and marketing of the first JW Marriott in the Carolinas, opening spring of 2021. Dolan brings nearly 30 years of hospitality experience to the role and will lead the JW Marriott Charlotte sales and marketing team.

Dolan spent 27 years of his career with Marriott International in various sales roles, and most recently served as the director of citywide sales for the Atlanta Convention & Visitors Bureau. In his new role, Dolan will focus on opening the JW Marriott Charlotte and supporting economic growth for tourism, travel and convention business in the local Charlotte market place.

"It's an honor and privilege to join the White Lodging team in introducing a premier luxury hotel and brand to a new market," said Dolan. "I'm looking forward to delivering a world-class urban retreat and hospitality experience to guests and locals alike."

Located at the corner of Stonewall and College streets in Uptown, the JW Marriott Charlotte's sophisticated design and prime location allows for guests and locals to easily navigate The JW Marriott Charlotte is being developed in partnership with Crescent Communities and its broader Ally Charlotte Center development, which includes a 26-story office tower - all surrounding an open-air public plaza with retail and restaurants.

The JW Marriott Charlotte will feature 381 modern guestrooms in addition to an expansive outdoor terrace that will house a swimming pool and contemporary bar with alfresco seating. Additional standout amenities include the hotel's Spa by JW - JW Marriott's full service luxury spa concept, a sizeable co-working executive lounge, and a bar with outdoor seating options that connects directly to the plaza and adjacent businesses. JW Marriott Charlotte's Lobby Lounge will incorporate outdoor seating for guests to dine directly on Stonewall Street.

With more than 22,000 square feet of meeting and event space, JW Marriott Charlotte includes the expansive outdoor terrace, a grand ballroom spanning more than 5,100 square feet, a junior ballroom totaling approximately 2,400 square feet and nearly 7,000 square feet of additional breakout space.

Media Contact:

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in October 2020...

Revenue Management: Maximizing Profit

Hotel Revenue Management continues to evolve at a blistering pace. Driven by technological innovation and new distribution channels, there are some dynamic opportunities for expansion in this fast-growing field. The technology is primarily designed to help revenue managers further refine their operations and pricing models to maximize hotel profit. For example, hotels can't be all things to all people, so a key strategy is to precisely identify their target audience. By employing geo-targeting techniques and analyzing behavior such as previous bookings, on-property purchases and online shopping practices, there is an increased capability to define guest demographics. By segmenting customers in more specific ways, hotels are able to create more personalized experiences which, in turn, allow managers to optimize their room rates. It is also an effective way to fulfill the unique needs and preferences of the individual. Another methodology is to consistently monitor the competition's pricing strategies. There are software tools that analyze a competitor's current rates, and then allow a hotel to make its own pricing adjustments. It is also a useful means to conduct forecasting models. Other technologies that are being integrated into a revenue manager's toolkit include Artificial Intelligence in the form of automated algorithms, and Voice Recognition (VR) for data inquiries, rate changes, and booking behavior. Predictive and analytic software programs are also being leveraged to provide more forward-looking data, instead of the usual reliance on historical performance. These metrics allow managers to be more proactive - rather than reactive - with their revenue strategy. The October issue of the Hotel Business Review will examine these developments and report on how some leading hotels are executing their revenue management strategies.