Historic Sheraton Philadelphia Downtown Reveals $30M Transformation

USA, Philadelphia, Pennsylvania. May 26, 2020

Sheraton Hotels & Resorts, Marriott International's most global brand, welcomes the reimagined Sheraton Philadelphia Downtown hotel to its portfolio, following a $30M renovation. A Center City landmark at Logan Square and the second-largest hotel in the city, the property has deep roots in the local community and a long legacy of welcoming visitors to explore, relax, and enjoy the possibilities of travel. The downtown Philadelphia hotel is owned by Cambridge Landmark and operated by Aimbridge Hospitality.

"Philadelphia is the cultural crossroads of history and innovation, and we are proud to be at the heart of all that activity," said John Montano, General Manager of Sheraton Philadelphia Downtown. "Our Sheraton is the place where people come together - from guests attending a convention to vacationers exploring cultural sites or simply in town to catch an Eagles game."

Set in the historic heart of Philadelphia, Sheraton Philadelphia Downtown is within walking distance of the Pennsylvania Convention Center; LOVE Park; the Philadelphia Museum of Art; the Liberty Bell; and Independence Hall. The hotel is located just eight miles from Philadelphia International Airport.

The hotel's 760 rooms feature a contemporary design with soothing teal and gray color palette, punctuated by an arresting graphic wall of local highlights honoring Sheraton's place within the local community. There are panoramic views of the Center City, including historic churches, bustling downtown streets that reflect the city's iconic history.

Along with the premium upgraded guestrooms, the newly renovated 2,071 square foot fitness center features four Peloton® bikes offering immersive indoor cycling training with live classes and on-demand classes via Peloton Digital®. The completely transformed fitness center offers a variety of cardio and strength-training machines, including the core-strengthening TRX suspension system, along with a full complement of free weights, kettlebells, resistance bands, and medicine balls.

Formally marking its relaunch in February, Sheraton Philadelphia Downtown offers more than 60,000 square feet of well-conceived event space; two dining options; and more than 120 attractions and restaurants within three blocks.

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Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.