Driftwood Coninues with AnyRate Tools
Leading-Edge Pricing Tools to be Deployed at Additional Properties in 2008
JUPITER, FL / GERMANTOWN, TH, December 11, 2007. Driftwood Hospitality today announced that it will continue to support and enhance its management of pricing for their hotels with further adoption of the AnyRate competitive rate intelligence tools in 2008. Driftwood will expand its already successful utilization of the AnyRate reports and tools at additional key DHM properties throughout the United States.
Rene McCann, National Revenue Manager for Driftwood Hospitality, commented that "our success in utilizing the AnyRate reporting and technology in 2007 has resulted in a further rollout of the AnyRate program to additional DHM properties in 2008." McCann remarked that "ADR growth will continue to be a focus of Driftwood in the upcoming year, and the AnyRate program will very capably assist and support our staff in achieving our goals in this critical area."
John Romeo, President & CEO of AnyRate Software, stated that "we are extremely pleased to continue and grow our relationship and presence with an outstanding organization such as Driftwood Hospitality. It is rewarding to know that the AnyRate tools have played a part in their success in the past year and will continue to do so in the year ahead".
AnyRate offers a variety of competitive rate shopping reports and tools, via both regularly scheduled reports as well as the Flash real-time rate search tool. AnyRate Flash is a true real-time search tool that conducts rate searches upon customer request, ensuring the freshest, most up-to-date rate intelligence possible. This capability prevents the issue of stale data that can be experienced when some rate shopping vendors utilize "cached" or previously archived data in their "on-demand" report tools.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
