IDeaS Expands European Presence

More Than 70 Client Wins from Luxury Hotels to Campsite Accommodations Demonstrate The Power and Versatility of IDeaS' Solutions

United Kingdom, London, England. January 11, 2023

IDeaS, the world's leading provider of revenue management software and services, announced today that it closed 2022 with a host of new clients. From luxury resorts to unique family-friendly campsites, IDeaS' client wins encompass the breadth of accommodation offerings across Europe.

Over 70 new accommodation clients across 12 countries in Europe have signed deals to use IDeaS' suite of products in the past four months to aid their profit optimisation and develop strategic workflows. Engagement with IDeaS' products provides hoteliers with a competitive advantage to drive market share through optimal pricing and accurate forecasting. Using the automated functionality of IDeaS, clients can easily manage operational resources and reduce occupancy gaps.

Recent additions to the IDeaS EMEA client roster include:

  • Luxury hotels such as The Marmara Taksim (Turkey) and Castell Son Claret (Spain)
  • Independent hotel group St Hotels (Malta)
  • Conference hotels and independent properties, including Wotton House Country Estate Hotel (UK), The Principal York (UK), and The Met Hotel Leeds (UK)
  • Global branded properties such as Novotel, Mercure, IBIS, and Best Western in selected locations across France, Denmark, and the Netherlands

In addition to traditional hotel groups, IDeaS' client portfolio has also seen strong growth in the increasingly popular European holiday park and campsite sector, with the Jesperhus Feriepark (Denmark) and eight campsites from the Italian camping specialist Club del Sole set to use IDeaS' solutions to drive revenue in 2023 and beyond.

Cheryl Hawksworth, managing director of sales - EMEA, IDeaS, said: "We've been vocal about the wide variety of accommodation options IDeaS can assist, and it's great to see such a range of businesses partnering with us across Europe. Whether you operate a global branded property or a campsite in the Italian countryside, our solutions are intuitive to use and tailor to your unique set of market conditions and business strategies."


IDeaS
/ SLIDES
Tags: revenue management, RMS, technology, G3 RMS, global presence, european hospitality

About IDeaS - A SAS Company

Business Contact:

Kim Dearborn
Public Relations Manager
IDeaS
T: +1 909-455-4316
E: [email protected]
W: http://www.ideas.com

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Close
Coming up in October 2023...

Hotel Revenue Management: The Age of Big Data


The future of hotel revenue management lies in the adoption of ever more sophisticated software and technology, especially as it pertains to forecasting and pricing. For revenue professionals, the Age of Big Data has arrived. Managers are utilizing systems that employ leading-edge algorithms and machine learning, along with business analytics and data visualization tools. These tools communicate complex information more effectively, allowing managers to understand the key components driving demand and revenue. They have the ability to analyze real-time external and internal data, produce reports, and integrate information - all on a single platform - in order to improve performance. Managers are also utilizing  geographic information systems (GIS) which incorporate geographic data into forecasting. GIS also help decision-makers identify information in a visual way that cannot be detected through traditional data analysis. The October issue of the Hotel Business Review will report on how some hotels are integrating Big Data into their revenue management strategies.