Rotana Plans Abu Dhabi Expansion
NOVEMBER 20, 2007. Rotana Hotels is planning a further four hotels in Abu Dhabi following an agreement with ALDAR properties PJSC, Abu Dhabi's largest integrated real estate company.
This announcement sees the original expansion plans of 55 hotels by 2010 exceeded with 60 properties now planned by 2012.
The proposed Abu Dhabi hotels are a 300-room Rotana Hotel on Yas Island, with an expected opening date of 2009; a 250-room Centro by Rotana with an expected opening date of 2009; a 250-room 5 star Rotana Hotel in Al Seef precinct of the Al Raha Beach development, with an expected opening date of 2012; and a 165-unit serviced apartment property in Abu Dhabi.
"Year after year, Rotana Hotels is gaining strength and positioning itself as a leader in the industry within the region. This is part of our strategic aim to have a property located in every key city in the Middle East and this goal is being steadily achieved through careful long-term planning and timely action. The essence of Rotana Hotelsis the diversity in the products and genuine Arabic hospitality and for us to partner with ALDAR makes this statement stronger" said Nasser Al Nowais, Chairman of Rotana Hotels.
Selim El Zyr, President & CEO of Rotana Hotels said: "These agreements with ALDAR are a great opportunity for us to deepen our well-established base in the Emirate and to partner with a leading Abu Dhabi based developer. The new Rotana Hotels properties will compliment our existing operations and will give us a representation on some of the most exciting developments in the region. Rotana Hotels currently operates 25 properties throughout the Middle East with a further 31 properties under development. This announcement is a significant step toward fulfilling our aggressive growth strategy for the region and will increase our portfolio reaching 60 properties by 2012."
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