Travelocity COO To Address CTC Summit

. October 14, 2008

SEPTEMBER 28, 2006. A senior executive of one of the leading online providers of travel services will give delegates to the 29th Annual Caribbean Tourism Conference (CTC-29) an insight into how to use the Internet to expand their business.

Tracey Weber, the chief operating officer (COO) in North America for Travelocity, will set the tone for the CTC-29 taking place Oct. 22-25, 2006 in The Bahamas.

Ms. Weber will deliver the conference's keynote address during the first plenary session for all delegates on Monday, Oct. 23.

"We are honoured to have Tracey Weber as the keynote speaker for CTC-29 because of her innovative work in the field of Internet travel distribution," said Hugh Riley, CTO's director of marketing for the Americas.

"Conference delegates will fully appreciate Ms. Weber's knowledge and insight regarding how the Internet has revolutionized the travel industry, and we look forward to Mrs. Weber's remarks as they relate to the conference theme of Cooperation, Innovation, Rejuvenation: Creating a Brand New Caribbean." Riley noted. In her role as COO, Weber is responsible for the day-to-day management of Travelocity's North American flights, hotels, rental cars, cruises, and packaging products.

Additionally, Weber leads the Travelocity sales and customer care team, Travelocity.caSM and sister company Site59.

"It's an honor to be speaking to such an important group, and I look forward to sharing what I've learned about the power of online distribution, but also continuing to learn how we can help even more travelers experience what the Caribbean has to offer," said Weber.

CTC-29 will provide the opportunity for delegates to participate in the evolution and development of the new "Caribbean" brand, and will also demonstrate how they can benefit from it in ways, which up until now, never seemed possible.

The conference takes place at Westin and Sheraton Our Lucaya Resort on Grand Bahama Island, and will be preceded by meetings of the ministers and commissioners of tourism, the Board of Directors and various CTO committees.

Conference details, including how to register, as well as access to Weber's bio and photograph, can be found on

Media Contact:

Subscribe to our newsletter
for more Hotel Newswire articles

Related News

Choose a Social Network!

The social network you are looking for is not available.

Coming up in June 2020...

Sales & Marketing: Technology Rules

It is impossible for any hotel to develop an effective sales and marketing plan that doesn't include a wide-ranging digital strategy. Online platforms have impacted virtually every aspect of their business, due to major changes in how Internet users research, plan, and book their hotel visits. As a result, a successful plan includes generating traffic through the use of a hotel website, social media, email and a myriad of other digital marketing technologies. One such strategy uses data collection and automation technology to create personalized content to individual customers. The goal of personalization marketing is to engage potential customers by communicating with them as individuals - to establish a more personal relationship - as a way of encouraging them to visit a property. Video marketing is also extremely important. Showing someone authentic video from a specific location is immersive and engaging, and video is still the preferred way for customers to interact with a hotel brand. Voice and Visual Search are increasingly in demand, as consumers are moving away from typing queries into a search engine. Instead, they can simply speak their request into their phone, and find and book a hotel without ever typing a word. Similarly, other platforms allow consumers to search visually for almost any image, and find out pricing information, shopping comparisons and how-to-buy - all from the app. The adoption of Artificial Intelligence is also becoming popular. The ability of chatbots to answer simple questions or fulfill requests 24/7 is undeniably appealing. In addition, A.I. seems best positioned to qualify leads that can be later nurtured and closed by a human sales expert - all at a fraction of the cost of a traditional support team. The June Hotel Business Review will examine how some sales and marketing professionals are integrating these innovative technologies into their operations.