Advances in mobile technology give hotels increased freedom to diversify their revenue streams. Mobile upselling has the potential to reap enormous sums of ancillary revenue, while expanded asset classes allow hotels to capitalize on the emerging trends of remote working and short-term rentals. Soon, Attribute-Based Shopping will create an even more bespoke guest journey while earning additional revenues for hotels. READ MORE

Hoteliers are caught in the middle, trying to optimize revenue performance while facing rapidly escalating operational costs. Workforce operations make up the bulk of these costs and are also artificially capping occupancy in many cases. For any revenue management strategy to succeed in today's climate, hoteliers need to recognize and address the impact that labor costs have on their success. READ MORE

Thriving vs. surviving requires pivoting and shifting toward innovative, out of the box thinking, especially with normalcy predictability not within sight. There are no cost cutting controls that will replace evaporated demand over- night. Sometimes consolidation will provide temporary relief, however, creating new revenue streams must be the focus for sustainability. There is no need to create the beautiful Southern California sunsets, or the grand mansion views of the iconic Hollywood Hills…only the idea on how to showcase what already existed. READ MORE

After more than three years since the onset of the pandemic, hotels can now add "weathering the inflation storm" to their list of expectations. In this article, Priya Chandnani, VP of revenue management at Benchmark, Pyramid Luxury & Lifestyle, discusses how technology and standardized performance measurement are crucial to capturing mostly untapped revenue and profit potential, associated with hotels' non-room revenue-generating centers. READ MORE

In 28-months following the impact of Covid-19, U.S. RevPAR has reached full recovery relative to pre-pandemic levels; however, GOPPAR (gross operating profit per available room) has not. With owners facing rising margin pressures, revenue managers have an opportunity to meaningfully impact the bottom-line by adopting a profit-focused mindset via total hotel revenue optimization. READ MORE