In the midst of the current recession, transaction activity for hotel properties has effectively frozen as buyers and sellers remain stalemated over market values for distressed properties. The bid-ask gap is wide, and neither party is willing to budge, leaving owners and investors asking a question: Until a vaccine is developed and readied for distribution, what happens to the perception of hotel valuation and how does more meaningful deal flow occur? This article explores that question and more. READ MORE

What hoteliers call a "secure network" is only a click away from being exposed by someone within the hotel just trying do their daily duties. Understanding the benefits of training every employee on best data-security practices is the first step to protecting your guest's data and your systems from the multitude of new phishing schemes that impact our industry daily. READ MORE

The days of hotel lobbies full of mask-less people, overflowing restaurants, and packed fitness rooms are probably a thing of the past. How hotel Brands, owners, and operators adapt and the strategies they utilize to address the new norms for key elements such as lobbies, F&B, and building systems will determine if they survive and how to plan for the future. READ MORE

When it comes to innovative guest experiences, independent hotels are leading the charge. Without the red tape of big box properties, these hotels are not only finding creative ways to meet guests where they are, but also anticipating needs as they evolve. Some of the brightest and the best are taking what they're already known for, and amplifying those experiences. READ MORE

With hotels unlikely to see a return to pre-pandemic occupancy rates before 2023, savvy executives turn to consultants and designers for innovative approaches to reconfiguring and reimagining amenities and service offerings. Targeted approaches can reinforce brand loyalty and capture new revenue by appealing to the new traveler mindset, which revolves around the question of safety and the desire for a positive guest experience. READ MORE