Carlson Reveals New Loyalty Program
MINNEAPOLIS, MN, February 19, 2008. Planners can now earn and redeem loyalty points for any meeting or event they book at more than 960 hotels in the Carlson Hotels Worldwide network, thanks to an innovative programme that also allows them to contribute to environmental and social causes.
Under the international hotel group's "goldpoints plus for planners" programme, planners can earn free nights in hotels and miles with more than 20 airline partners. There is no minimum amount and no limit to the number of points accumulated, so planners can start earning points from the first dollar they spend.
Earning and redemption opportunities can now be enjoyed almost anywhere in the Carlson global network, which encompasses hotels within its core brands - Regent, Radisson, Park Plaza, Country Inns & Suites By Carlson and Park Inn.
The programme incorporates a socially and environmentally conscious element as well, allowing planners to donate to the World Childhood Foundation, which works to prevent child exploitation and trafficking, and to transfer points to the environmental organisation Carbon Neutral, to offset CO2 emissions associated with travel.
Barbara Maunsell, vice-president of marketing & sales at Carlson Hotels Worldwide - Asia Pacific, said, "We believe in building long-term relationships with our loyal customers, which include those who plan and organise meetings and conventions. This enhancement to our global guest loyalty programme, goldpoints plus, is a creative way we can make meeting planners' jobs more rewarding by allowing them to directly benefit from every event or meeting they organise."
Gold Points can be earned on all hotel-provided services and amenities that are related to the event and billed to a Master folio. Administrative assistants or general consumers who organise events will also benefit.
Marriott International, Inc. (NASDAQ: MAR) is a global leading lodging company based in Bethesda,Maryland, USA, with more than 4,200 properties in 80 countries and territories. Marriott International reported revenues of nearly $14 billion in fiscal year 2014. The company operates and franchises hotels and licenses vacation ownership resorts under 19 brands, including: The Ritz-Carlton®, BVlgari®, EDITION®, JW Marriott®, Autograph Collection® Hotels, Renaissance® Hotels, Marriott Hotels®, Delta Hotels and Resorts®, Marriott Executive Apartments®, Marriott Vacation Club®, Gaylord Hotels®, AC Hotels by Marriott®, Courtyard®, Residence Inn®, SpringHill Suites®, Fairfield Inn & Suites®, TownePlace Suites®, Protea Hotels® and MoxyHotels®. Marriott has been consistently recognized as a top employer and for its superior business ethics. The company also manages the award-winning guest loyalty program, Marriott Rewards® and The Ritz-Carlton Rewards® program, which together surpass 50 million members. For more information or reservations, please visit our website at 
