SMART Conference to Help Maximize Revenues

Strategic Marketing Alliance of Revenue Technologies (SMART) provides in-depth look at the benefits

. October 26, 2008

OCTOBER 22, 2008 - Members of SMART, an alliance of industry-leading revenue technologies for the hospitality industry, are convening in Orlando at the Wyndham Orlando Resort on Tuesday, October 28, 2008. The dynamic one-day SMART conference is being held in order to present interested hoteliers with a complete view of how synergistic revenue technologies can benefit their companies and properties, particularly in a weakening travel market. The agenda will include panel discussions and first-hand accounts from leading hospitality revenue professionals, as well as SMART representatives.

"With all that is happening in the worldwide economy, now is the perfect time to address the issues encompassed in hotel revenue technology," stated Ed St. Onge, president of EZYield.com. "There are better and smarter ways to gauge, manage and implement strategies for effective revenue practices. This conference will provide hoteliers the opportunity to learn and take-away a great deal of information that will benefit them greatly in potentially challenging times."

The SMART conference is based on the industry's growing need for strategic integration of best-of-breed technologies. The members of SMART include EZYield.com, the originator of automated online channel management solutions for the hospitality industry; IDeaS Revenue Optimization, the leading provider of hospitality revenue management and optimization solutions and services; SynXis, the Sabre Holdings business that provides complete hotel distribution, Internet marketing and channel management solutions worldwide; Rubicon, a leading provider of competitive market intelligence to the travel and hospitality industry; and Avalon Report, a leading provider of Web 2.0 monitoring solutions.

To sign up for the SMART Conference, visit www.thesmartconference.com. More information on the agenda and guest speakers are available on the website.

Editor's Note: Electronic images are available by contacting Ryan Marks at Plan A Public Relations & Marketing, Inc. Phone: 407.905.0608 or e-mail: [email protected].

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